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Vetted marketing strategist in India (UTC+6)
A Marketing leader with about 20 years of track record across Brand strategy, marketing communication, Consumer research, E-commerce, Digital Marketing, Loyalty and customer engagement. Have been part of senior leadership teams - heading the marketing function for SKIDOS, a Danish edutainment brand and part of the 5-member senior leadership team. Prior to this, headed Marketing for Apex Footwear (a USD 120mn fashion & lifestyle leader in Bangladesh) as General Manager and a part of the 10-member Executive Leadership Committee. Prior to this, he has successfully built the greenfield omnichannel business for Jio Platforms (Reliance Digital) into an annualized 150 cr. (USD 20mn) business for the Entertainment category (smartphones / accessories) Extremely hands-on with tools and applications: marketing automation tools, digital advertising tools (Meta, Google, web and App marketing), analytics tools, loyalty and e-commerce platforms. **Experience with SAAS Products** **1\. ASO tools: App Follow, App Tweak (Customer Acquisition) in SKIDOS** App store optimization: Extensively optimized the individual apps listings on Appstoreconnect – keyword research, optimization, competition analysis using these tools. **2\. Customer Engagement and Retention Tools: Webengage in SKIDOS** Used the tool to segment audiences who were lost in different stages of the acquisition funnel and then re-engagement campaigns were run in order to acquire them. These included campaigns around customized pricing, exposure to specific parts of the product based on individual interests. Similarly, based on different customer usage behavior, existing customers were segmented into different cohorts and specific campaigns were run to drive increased engagement of the users with the product – this was done on both predictive churn segments as well as users with low engagement. Different kinds of campaigns were run including recurring, one-time. **3\. Analytics tools in SKIDOS, Apex, Reliance Retail** Web Analytics: Google Analytics 4, extensively used to analyze user behavior from the moment they land on a website to when they exit across multiple sessions. Created many customized reports based on business requirements. Generated actionable insights. ZOHO: Created multiple reports on customer acquisition, retention, customer cohort analysis, product engagement based on which actionable insights were taken across diverse areas including landing pages and screens optimization, pricing, acquisition funnel, etc. **4\. Customer Loyalty tool: Capillary** Customer segmentation and loyalty categories were done based on previous purchase behavior of customers. Tool used to create customized offers based on the RFM matrix (Recency, Frequency, Monetary value). The whole idea was to increase purchase frequency, average basket value, average order value, churn reduction. Incentives in the form of points were used and integrated across both online and offline formats. Post that, extensive analysis was done on customer behavior at a micro-segment level with the whole idea of creating a loyalty ecosystem based on personalization and customization. **5\. Paid Marketing Attribution tool: Singular** Used Singular to attribute and quantify the impact of paid marketing (App analytics) on overall acquisition count and value, including metrics like CLTV. Used it to analyze the impact of multiple marketing channels including Meta and Google Ads, Email marketing, etc. **6\. E-commerce Platforms: Shopify, Capillary** Have used different e-commerce platforms with different brands and have got experience in multiple modules including product listing, web merchandising, offers and promotions, analytics, and logistics and order fulfillment.
Vetted marketing strategist in India (UTC-7)
I am a strategic growth leader with 18+ years of P&L leadership, driving digital transformation and global market expansion – having delivered $3.5B+ revenue through astute growth strategies and data-driven customer engagement – consistently up-ticked product adoption rates by 70%+ across global markets through innovative GTM execution. I have been recognized as a top-ranked Chief Growth Officer in Asia for pioneering AI-driven marketing automation. I have built Enterprise Ops, marketing and delivery teams and organizational processes for global operations and growth. I was nominated as one of the ‘Top 10 Chief Growth Officers for 2021-22 in India’ by the CEO Insights Magazine.
Vetted marketing strategist in India (UTC-7)
**11+ years of excellence in Performance Marketing, Handled Budget of $4 million and Generated business of around $25+ million**. Experience propelling digital marketing campaigns to achieve – or outperform – targets, I possess the knowledge and drive that will allow me to contribute toward the success of your company.
Vetted marketing strategist in India (UTC-8)
Senior marketing professional with wide experience and matching achievements in building brands and helping brands grow. I have worked across different products and services and have experience in diverse markets across India and the Middle East. I have worked extensively on FMCG products, Services, and Luxury retail. Passionate about brands and focused on customer-centric strategies.
Vetted marketing strategist in India (UTC+6)
Dynamic and result-driven Community & Marketing Manager with a strong background in community engagement and strategic marketing. More than 3 years of experience in constructing and managing online communities, driving brand awareness, and implementing effective marketing campaigns. Skilful at combining community development with marketing strategies to enhance user engagement, drive product growth, and increase brand visibility. Adept at analysing data to optimize strategies and deliver extraordinary results.
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Arc helps you build your team with our network of full-time and freelance marketing strategists worldwide.
We assist you in assembling your ideal team of professionals in your preferred location and timezone.
To hire the right marketing strategists, start by clearly defining your project or role. This includes the skills, experience, and deliverables you require. Write a detailed job description that outlines these needs, along with any industry-specific requirements and your company’s culture. Arc simplifies this process by instantly matching you with pre-vetted marketing strategists who meet your criteria, whether for a project or a long-term role. All marketing strategists on Arc are evaluated for their expertise, relevant experience, and communication skills, helping you find the right fit quickly and confidently.
Arc is trusted by startups and tech companies worldwide, including leaders like Spotify and Automattic. When you hire marketing strategists through Arc, you get access to a global pool of pre-vetted candidates ready for interviews, so there's no need to post job ads or sift through resumes. Our network of marketing strategists is thoroughly checked for technical skills, communication, and remote work readiness, ensuring they meet your project requirements.
With Arc's HireAI, our AI-powered recruiter, you instantly get candidate matches based on your job description, saving time and effort. Plus, our expert recruiters and account managers support you through the entire process, helping you make successful hires. Arc makes hiring easy, letting you quickly find the right marketing strategists without the usual hassle.
When you hire marketing strategists through Arc, you're choosing from the top 2% of global talent, carefully selected through a rigorous vetting process. Our three-step verification ensures all marketing strategists in our network are highly skilled and ready to meet your project or role needs. First, we review their profile to verify their skills, experience, and training. Then, we test their communication skills to ensure English fluency and effective collaboration.
The final step is a technical interview with an expert to assess their specific skills in detail. This means that when you hire marketing strategists on Arc, you're connecting with candidates who have proven expertise, strong communication, and are prepared for remote work. Our vetting process ensures you can confidently hire marketing strategists ready to contribute from day one.
When you hire marketing strategists through Arc, you can choose from freelance, full-time, part-time, or contract-to-hire options. Whether you need someone for a short-term project or a long-term role, Arc helps you find the right talent based on your needs. Freelance marketing strategists can be available in 72 hours, while full-time hires typically take around 14 days. If you're looking to transition a freelance hire into a permanent position, Arc also offers contract-to-hire options.
Arc provides access to a global pool of mid-level and senior-level marketing strategists from regions like Latin America, Eastern Europe, and Asia. This allows you to hire skilled professionals across different time zones, ensuring you find the best fit no matter where your company is based. All Arc marketing strategists are remote-ready and can start immediately.
With Arc's HireAI, you can find qualified marketing strategists in seconds. Our AI-powered platform speeds up hiring by instantly matching you with pre-vetted candidates, so there's no need to spend time searching or reviewing resumes. All talent on Arc is interview-ready and part of the top 2% who pass our strict technical and communication tests. This ensures you're only presented with high-quality professionals who meet your needs.
For freelance marketing strategists, you can hire within 72 hours, and full-time positions are usually filled in about 14 days. Arc's global network of over 450,000professionals helps you find the right marketing strategists quickly, whether for short-term projects or long-term roles.
Here's a quote from Chris Bakke, the Founder and CEO of Laskie (acquired by Elon Musk's X):
“I've been so impressed with Arc. I've sourced former founders, senior engineers, and even CMOs in less than 72 hours. Working with the Arc team feels like an extension of our own.”
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