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330 Remote marketing consultants available to hire:

Freelance marketing consultants - Dawn C.
Dawn C.

Marketing consultant in the United Kingdom

Award-winning communications leader with 20+ years of experience shaping corporate narratives, managing reputational risk, and driving strategic communications across UK and global markets. Track record of exceptional results in PR, media relations, executive positioning, and stakeholder engagement. Adept at leveraging data-driven insights to enhance brand authority, navigate crises, and influence high-level decision-making. Deep experience advising C-suite executives and boards, including Fortune 500 companies, leading high-impact campaigns, and delivering measurable business outcomes. Looking for an opportunity to make an impact in a results-focused organisation in a fully remote position.

PR campaigns • 10 yrsPress relations • 10 yrsMedia planning • 10 yrsPublic speaking • 10 yrsOnline PRCrisis managementEditorial SkillsCopywritingSocial media strategyMedia placementsMedia kitsStakeholder managementMarket researchDigital strategyLeadershipRisk management
+9
Freelance marketing consultants - Henriette C.
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Henriette C.

Vetted Marketing consultant in Namibia (UTC+2)

An astute Business Owner and Marketing Specialist with experience in operations management, competitive analysis, financial management, and marketing strategies. Demonstrates a proven track record of success in driving growth and innovation, both in overall business operations and marketing initiatives. Proficient in capitalizing on new trends and technologies to enhance business strategies and reach sales objectives. Results-driven and forward-thinking, with a focus on the success and competitive growth of the company. Build and leads successful teams while effectively managing profitable operations. Brings several years of entrepreneurial experience, coupled with extensive expertise in marketing, including developing client-centric campaigns, analyzing market trends, and meeting customer needs through targeted branding strategies. Additionally, skilled in training, educating, motivating, and supporting staff members in marketing efforts.

Campaign planningPublic relationsCorporate brand identityBrand messagingBrand strategyTrend monitoringGo-to-marketProduct positioningCompetitor analysisMarket researchProject managementSystem AdministrationEvent ManagementBrandingAccountingDigital marketingStakeholder managementCommunication SkillsIntegrated marketingMarketing strategiesPayrollPurchasingBrand marketingBudget managementBusiness trip coordinationProduct marketingCrisis managementKey account management
+21
Freelance marketing consultants - Kaela M.
Kaela M.

Marketing consultant in the United States (UTC-6)

Strategic Marketing, Communications, and Content Specialist with over 5 years of experience in creating compelling narratives, driving audience engagement, and delivering measurable results in the digital, social, PR, and influencer marketing spaces. Adept at crafting high-quality, brand-aligned content, leveraging data insights for optimization, and fostering cross-functional collaboration to meet strategic objectives. Passionate about translating complex concepts into impactful, audience-centric stories.

Media planning • 5 yrsPR campaigns • 5 yrsPress relations • 4 yrsPublic speaking • 2 yrsPublic relationsCampaign managementCommunicationsSocial media marketingBrand strategyMedia kitsMedia placementsContent strategyCrisis managementCommunity managementSocial media strategyCommunication SkillsSEOInfluencer marketing
+11
Freelance marketing consultants - Chris L.
Chris L.

Marketing consultant in the United States (UTC-5)

Passionate leader with a proven track record in strategy development, audience engagement, and brand awareness growth. Skilled in tailoring messaging to diverse audiences and leveraging digital platforms for maximum impact to expanded client bases, optimize logistics, and build large-scale social media followings.

Public speaking • 5 yrsPR campaigns • 5 yrsMedia planning • 4 yrsPress relations • 3 yrsCampaign launchCrisis managementContent strategyDigital strategySocial media managementOperationsLogisticsClient engagementOutreach strategy
+6
Freelance marketing consultants - Sara V.
Sara V.

Marketing consultant in Mexico (UTC-6)

Strategic Senior Marketing Manager with over 12 years of experience in driving brand awareness, customer acquisition, and revenue growth in fast-paced startups and corporations across LATAM. Proven ability to create and execute integrated marketing strategies leveraging data-driven insights, fostering collaboration across cross-functional teams, managing agency partners, and nurturing high-performing teams. Bilingual with fluency in English and Spanish, and a deep understanding of market nuances in Mexico and Latin America.

Campaign planning • 6 yrsPublic relationsGo-to-marketBrand strategyMarketing strategiesGrowth strategyMarketing AutomationLeadershipProduct marketingUser experience advocacyCRMData analysisCross-functional collaborationBrand marketingUser engagement analysisCareer AdvancementRevenue generationStrategic partnership development
+11
Freelance marketing consultants - Irma K.
Irma K.

Marketing consultant in Georgia (UTC+1)

With 17 years of international PR and branding experience across 9 countries, I have developed and executed successful multi-channel marketing campaigns for global brands, driving audience engagement and brand awareness. **I specialize in:** ✔ International Public Relations (PR) ✔ International Brand Strategist ✔ Social Media Management ✔ B2B and B2C Communications ✔ Marketing (8 years in Agency head of marketing department. Proficient in social media marketing, content creation, digital advertising, and stakeholder engagement, I excel in delivering impactful communication strategies. l am ready even one month to help free of charge to prove my professionalism.

Press relations • 10 yrsMedia planning • 10 yrsPublic relations • 10 yrsCampaign planning • 10 yrsBrand strategySocial media marketingMarketing AutomationMedia placementsDigital marketingContent managementContent marketingPress releases
+5
Freelance marketing consultants - Rubén P.
Rubén P.

Marketing consultant in Spain (UTC+1)

I have over 20 years of experience in corporate communications, advertising, marketing, and public relations. I have worked in media, public relations consulting, and communication departments of major multinational companies such as TUI Group, AENOR, Orange, Sodexo, Cofidis, Banco Mediolanum, and Liberty Seguros, across industries including culture, technology, tourism, and quality certification. As a professional, I bring a strategic vision and a multicultural approach to corporate communication and team management. I specialize in defining and communicating brand values, managing relationships with media and social stakeholders, and leading external and internal communication projects, social media strategy, and crisis communication for brands. I have managed and led brand rebranding, acquisitions, openings, market expansions, IPOs, product launches, branded content, digital projects, and commercial agreements. Currently, I am the Communication Manager at Fnac in Galicia, where I oversee more than 150 cultural and social events annually. I am also a member of the steering committee of my organization in the region.

Public speaking • 10 yrsPress relations • 10 yrsPR campaigns • 10 yrsMarketing campaignOnline PREvent CoordinationCrisis managementEvent ManagementInternet AdvertisingNegotiation SkillsSite supervisionGovernment affairsPartner communityFinancial reportingExecutive Level communicationsInternal communicationsCommunicationsSocial media marketingDigitalRebrandingVisual identityB2B marketingBranded content activations
+16
Freelance marketing consultants - Amaka U.
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Amaka U.

Vetted Marketing consultant in Canada (UTC-8)

14 years of experience in strategic communications, public affairs and stakeholder engagement for private and public sector organizations in financial services, health, and oil & gas sectors. A certified Communications Management Professional {CMP®}. Interested in adjecent careers such as UX design/research/writing, technical communications. marketing, and change management.

PR campaigns • 9 yrsPress relationsCommunicationsStakeholder managementCopywritingSharePointCommunication SkillsChange managementCrisis managementContent developmentProblem management
+4
Freelance marketing consultants - irigoga C.
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irigoga C.

Vetted Marketing consultant in Uganda (UTC+3)

With eight years of extensive experience in the communications and media industry, I possess the comprehensive skill set and hands-on understanding necessary to affect positive, overreaching outcomes. From developing strategic communications initiatives and collateral to overseeing press release deliveries as an effective media liaison, I excel at generating effective and positive organizational exposure and enabling the success of dynamic media campaigns. I possess the capacity to employ persuasive communication skills to influence stakeholder perception and create trusting and lasting key media and client relationships.

Media planning • 6 yrsPR campaigns • 6 yrsPress relations • 5 yrsPublic speaking • 4 yrsPublic relationsCrisis managementMedia placementsProtocolsCommunicationsEvent ManagementCommunication ProtocolsWebsite ManagementPress releasesSocial media contentSocial media management
+8
Freelance marketing consultants - Sarah C.
Sarah C.

Marketing consultant in the United Kingdom

I am a skilled and creative communications professional with over a decade of experience. I have successfully managed and delivered innovative marketing communications and public relations campaigns across the private and government sectors. As a consultant and an in-house specialist, I have successfully delivered on a range of projects including communications and media campaigns, communications and content strategy development, and content development across a range of digital and traditional channels. I also have experience as a digital producer, and project manager. I have a proven ability to build relationships with stakeholders of all levels – from senior executive to media and creative suppliers. My skill set and professional experience is diverse, making me an excellent candidate for a variety of senior public relations and communications roles.

PR campaigns • 10 yrsPress relations • 10 yrsPlanningPublic relationsMedia planningStrategy DevelopmentMedia kitsMedia placementsMarketing ExpertMediaManagementContent managementMarketing strategiesEvent CoordinationWriting SkillsStrategyEvent marketing
+10

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Without Arc by my side, I would be wasting a lot of time looking for and vetting talent. I'm not having to start a new talent search from scratch. Instead, I’m able to leverage the talent pool that Arc has created.
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Mitchum Owen
President of Milo Digital
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Matt Gysel
Finance & Strategy at BaseVenture
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Philip Tsai
Director of Engineering at Chegg

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FAQs

Why do you need a marketing consultant on your team?

In the rapidly evolving digital landscape, the role of a marketing consultant has become crucial for businesses aiming to navigate and excel in complex marketing strategies. A marketing consultant brings to the table a wealth of knowledge, extensive experience, and a diverse skill set, providing tailored insights and strategies that align with your business objectives. Their involvement can elevate your marketing efforts, increase visibility, and foster brand engagement. Here are compelling reasons to include a marketing consultant in your team:

  • Strategic insight: They excel in devising comprehensive marketing plans that resonate with your business goals, ensuring every initiative contributes to your company's growth.
  • Data-driven decisions: With a forte in data analysis, they fine-tune your marketing strategies for enhanced effectiveness.
  • SEO and online visibility: Their expertise in SEO can significantly improve your website's online presence, attracting more visitors.
  • Content strategy: Skilled in content creation, they develop strategies that engage your audience, elevate your brand's reputation, and drive sales.
  • Digital marketing skills: From pay-per-click to social media marketing, they know how to spread your message online with precision.
  • Brand development: Essential for maintaining a consistent and powerful brand message.
  • Customer insights: Adept at extracting valuable insights from feedback and research, they ensure your offerings meet customer expectations.
  • Innovation and creativity: They introduce fresh ideas and creative solutions to marketing challenges, keeping your brand competitive.

Incorporating a marketing consultant into your team not only amplifies your marketing initiatives but also fosters a strategic, intelligent approach towards achieving your business goals. Their expertise can distinguish your company and secure a leadership position in your industry.

What is a marketing consultant?

A marketing consultant is an expert advisor specializing in devising and implementing marketing strategies to help businesses attain their objectives. They possess a deep understanding of market dynamics, consumer behavior, and digital advancements. Marketing consultants offer professional guidance and bespoke solutions, playing a pivotal role in navigating the marketing realm, ensuring effective audience engagement, optimizing marketing investments, and maintaining a competitive edge. Here's a clear and concise overview of a marketing consultant's key responsibilities:

  • Strategic planning: Crafting detailed marketing strategies that align with company objectives and selecting the optimal channels and tactics for success.
  • Market analysis: Conducting exhaustive market research and analysis to understand industry trends, competitive landscapes, and consumer preferences.
  • SEO optimization: Implementing SEO strategies to enhance a website's search engine ranking, increase organic traffic, and improve online visibility.
  • Content strategy: Developing a content marketing strategy that captivates the target audience, bolsters brand credibility, and promotes conversions through compelling, relevant content.
  • Digital marketing campaigns: Managing digital marketing initiatives across various channels to engage potential customers effectively.
  • Brand development: Advising on brand strategy to develop and maintain a robust, cohesive brand image across all marketing efforts.
  • Performance analysis: Utilizing analytics to monitor marketing campaigns, making data-driven adjustments to optimize results.
  • Customer engagement: Innovating customer interaction and loyalty strategies based on feedback and market research insights.
  • Creativity and innovation: Introducing innovative ideas and creative approaches to address marketing challenges, ensuring marketing activities remain contemporary, relevant, and effective.

Marketing consultants are invaluable in guiding businesses towards success by refining marketing strategies, adapting to market shifts, and capturing opportunities to connect with customers and expand the brand.

What are the key qualities to look for in a marketing consultant?

Finding the right marketing consultant involves more than assessing skills and knowledge; it's about finding someone who fits seamlessly with your company's culture and ethos. The ideal marketing consultant combines technical expertise, personal characteristics, and a synergy with your company's values, significantly enhancing your marketing efforts and contributing to your overall success. Here’s what to look for, broken down into essential skills, qualities, and cultural fit:

Top skills and qualities

  • Strategic thinking: Ability to develop comprehensive, impactful marketing plans aligned with business goals.
  • Data analysis proficiency: Expertise in analyzing market data and insights to inform strategic decisions.
  • SEO knowledge: Deep understanding of SEO to enhance your online presence and rankings.
  • Content creation and management: Skill in crafting engaging content that resonates with your audience.
  • Digital marketing acumen: Familiarity with digital marketing channels and tools for effective online promotion.
  • Innovative problem-solving: Creative and practical solutions to marketing challenges.
  • Communication skills: Effective at conveying ideas and fostering collaboration.
  • Adaptability: Ready to adjust strategies in response to market and business changes.

Cultural fit

  • Values alignment: Shares your company’s core values and mission, fostering a united vision.
  • Collaborative spirit: Eagerness to work as part of a team, valuing collective input.
  • Industry passion: Genuine interest in marketing trends and practices, continuously learning.
  • Client-focused: Prioritizes client objectives and satisfaction in their work.
  • Ethical integrity: Commits to transparency and honesty in marketing practices.

Selecting a marketing consultant with these attributes can elevate your marketing strategies, leading to business growth and a harmonious, effective work environment.

How to write an effective freelance marketing consultant job post?

Creating a clear and engaging job post is crucial to attracting the right freelance marketing consultant. Your job post should outline the role's expectations, required skills, and what makes your company an attractive place to work. It serves as the first point of contact between your company and potential candidates, setting the tone for the professional relationship. Follow these guidelines to craft an effective job post:

Guidelines for writing the job post

  • Title: Start with a clear, descriptive title that accurately represents the role, like "Freelance Marketing Consultant."
  • Introduction: Briefly introduce your company and the role's purpose, highlighting why your company is an exciting place to work.
  • Responsibilities: Detail the consultant's responsibilities using bullet points for clarity.
  • Required skills and qualifications:
    • List essential skills and qualifications, such as SEO proficiency, content marketing experience, and analytical abilities.
    • Specify any necessary tools or software expertise.
  • Desired qualities:
    • Include characteristics that would enhance team fit, such as adaptability, teamwork, and a passion for marketing.
  • Project details:
    • Provide information about the projects the consultant will work on, including objectives, expected outcomes, and timelines.
  • Compensation and terms:
    • Clearly state the compensation range, payment terms, and any additional benefits.
  • Application process:
    • Outline the steps for applying, what to include, and any deadlines.
  • Contact information:
    • Provide a point of contact for questions and further details about the role.

Example Job Post

Title: Freelance marketing consultant

Introduction: XYZ Company, a leader in the eco-friendly product sector, seeks a dynamic Freelance Marketing Consultant to enhance our digital presence and drive our marketing efforts. If you're passionate about crafting impactful marketing strategies and contributing to environmental sustainability, we'd love to hear from you.

Responsibilities:

  • Develop and implement comprehensive marketing plans.
  • Conduct market research and analysis to inform strategic decisions.
  • Optimize our website's SEO to increase organic traffic.
  • Manage our social media and email marketing campaigns.
  • Analyze campaign outcomes and adjust strategies as necessary.

Required skills and qualifications:

  • Proven experience in digital marketing and strategy development.
  • Expertise in SEO, content marketing, and social media best practices.
  • Proficiency in analytics tools (e.g., Google Analytics).
  • Strong communication and project management skills.

Desired qualities:

  • Innovative thinker with a knack for solving problems creatively.
  • Independent worker who adapts to new challenges with ease.
  • Passionate about eco-friendly products and sustainability.

Project details:

  • Initial 6-month contract with potential for extension.
  • Focus on launching a new product line and expanding market reach.

Compensation and terms:

  • Competitive compensation, hourly or per project, based on experience.
  • Flexible scheduling and sustainability.

Project details:

  • Initial 6-month contract with potential for extension based on performance.
  • Focus on launching a new product line and expanding market presence.

Compensation and terms:

  • Competitive compensation, structured as hourly or project-based, depending on experience.
  • Flexible scheduling with a requirement for weekly progress meetings.

Application process:

  • Please submit your resume, a portfolio showcasing your previous work, and a brief cover letter explaining why you are the perfect fit for this role to careers@xyzcompany.com by [Application Deadline].

Contact information:

  • For more details about the position, feel free to contact Jane Doe, Hiring Manager, at jane.doe@xyzcompany.com.

This template provides a solid foundation for attracting top-notch marketing consultants by clearly outlining the role's expectations and inviting candidates who align with your company’s mission and values.

How can I evaluate a marketing consultant's skills and expertise?

Thoroughly evaluating a marketing consultant's skills and expertise is crucial to ensure you hire a professional capable of meeting your business needs and achieving your marketing objectives. This evaluation should blend a review of tangible qualifications with insightful discussions that reveal the consultant's strategic thinking and problem-solving capabilities. Here are steps to thoroughly assess a marketing consultant:

Review of qualifications and experience

  • Portfolio and case studies: Request a portfolio or case studies that showcase previous marketing campaigns they've led, focusing on outcomes such as increased traffic, improved SEO rankings, or heightened engagement.
  • References and testimonials: Contact past clients for insights on the consultant's performance, work ethic, and results. Inquire about their reliability, communication, and ability to solve problems.
  • Certifications and education: Check for relevant certifications (e.g., Google Analytics Certification, HubSpot Content Marketing Certification) and educational qualifications as indicators of their commitment to their profession.

Assessment of skills and expertise

  • Strategic thinking: Ask the consultant to describe how they would address your specific marketing challenges, evaluating their approach to planning and utilization of marketing channels.
  • Data analysis ability: Discuss examples of how they have used data in past strategies and consider giving them a hypothetical data set to analyze as part of the evaluation.
  • SEO and digital marketing knowledge: Explore their understanding of SEO and digital marketing strategies, including their familiarity with current tools, trends, and best practices.
  • Communication skills: Assess their ability to clearly articulate ideas and comprehend your needs through their responses and listening skills.
  • Creative problem-solving: Present a marketing challenge related to your business to assess their creativity, innovation, and practical solution-finding skills.

Cultural fit and work style

  • Work style compatibility: Discuss their preferred methods of working, project management style, and how they handle feedback to ensure it aligns with your team's dynamics.
  • Alignment with company values: Gauge their personal values and motivations to ensure they complement your company's culture, fostering a productive and positive working relationship.

A comprehensive evaluation covering both technical abilities and soft skills, as well as cultural fit, enables you to confidently select a marketing consultant who will contribute significantly to your marketing success.

What questions should I ask marketing consultants during an interview?

Interviewing marketing consultants is a critical step in finding the right match for your business goals and marketing strategy. The questions you ask should delve into their expertise, experience, approach to marketing challenges, and compatibility with your company culture. Here are important questions to consider, organized for easy reference:

Expertise and experience

  • Can you describe a marketing campaign you spearheaded that you're particularly proud of? What were the results?
    • This question assesses their direct experience and the measurable impact of their work.
  • How do you stay informed about the latest marketing trends, particularly in SEO and digital marketing?
    • Evaluate their commitment to continuous learning and adaptation in the rapidly evolving digital marketing landscape.
  • What metrics do you believe are crucial for evaluating the success of a marketing strategy?
    • Understand their approach to measurement and analysis, revealing their analytical mindset.

Strategic approach

  • Based on our business objectives (briefly outlined), what initial marketing strategies would you recommend?
    • Test their ability to quickly understand your business and suggest appropriate strategies.
  • How do you balance creativity with data in your marketing plans?
    • Explore their capacity to integrate creative ideas with data-driven decision-making.
  • Can you share an example of a challenge you encountered in a previous project and how you addressed it?
    • Assess their problem-solving skills, resilience, and innovation.

Collaboration and communication

  • How do you typically collaborate with clients and internal teams on a project?
    • Gain insights into their communication, teamwork, and project management practices.
  • Describe a situation where you received feedback or criticism from a client. How did you respond?
    • This question evaluates their professionalism, ability to handle feedback constructively, and customer-focused attitude.

Cultural fit

  • What motivates you in your role as a marketing consultant?
    • Understanding their motivations helps assess alignment with your company's values.
  • How would you describe your work style, and how do you manage priorities and deadlines?
    • Determine their compatibility with your team's practices and culture.

Asking these questions provides a comprehensive view of the candidate's capabilities, work ethic, and potential fit with your company. It's essential to look beyond their achievements and understand how they can apply their expertise to meet your specific needs.

For more frequently asked questions on hiring marketing consultants, check out our FAQs page.

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