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Vetted product marketer in Germany (UTC+2)
Over the past 15 years, I've been blending product and marketing as a growth strategist. My track record demonstrates a history of generating scalable, incremental growth with highly motivated teams. I've achieved this success with companies such as Swell, Amazon, True Classic eBay, and Linehub agency.
Vetted product marketer in Taiwan (UTC+8)
Versatile marketing professional in B2B and B2C IT industry with over 10 years of progressive experience in diverse roles within organizations from product marketing, corporate marketing, digital marketing, and management position. * Excellent analytical skills including marketing performance, discovering insights, and identifying potential opportunities for business development * Strong project leading, planning, and execution experiences – including large scale global initiatives, regional projects, and subsidiary plan * Strong awareness of industry trends, business conditions and internal processes and practices – recognized by leadership team * Self-motivated person with growth mindset for new skillset * Strong team leadership and clear communication skills for cross-functional team collaboration to drive success. * Understand the breadth of social behaviors across multiple platforms: Google Analytics, Google Adwords Certification, Hootsuite for social media management, Schema * Multilinguist – proficient in English, Mandarin and Japanese
Vetted product marketer in Taiwan (UTC+8)
Hi, I am a marketing professional with various marketing experience and an MBA from National Taiwan University. I started my career in Consumer Research and moved to a Product Marketing Manager role at eBay. After graduatin from my MBA in 2023 I gained experience as a PR & SEO Senior Specialist.
Vetted product marketer in the United States (UTC-4)
• Seven-time award-winning Account Leader and Media Strategist in global B2B, B2C, and HCP marketing. • Initiated and led the advancement of B2B media strategy and planning at MediaCom and OMD. • Proven ability to optimize multichannel investments and experiential marketing across 53 industries. • Proven track record in growing profit, account retention, P&L management, mentoring teams, fostering cross-departmental collaboration, and managing a network of integrated agencies.
Vetted product marketer in the United States (UTC-5)
Global Events and Strategic Marketing Leader with a 20+ year proven track record in steering innovative events for engaging customer experiences. Recognized for enhancing brand value, driving sales growth, and achieving outstanding Return on Investment (ROI). A visionary specializing in strategic development, planning, and executing impactful in-person, virtual, and marketing events, aligning with cross-functional teams to achieve targeted audience engagement. Exceptional Strategist who defines brand marketing and customer engagement approaches to create forward-looking perspectives that resonate with prospects, customers, vendors, and partners, generating market awareness and demand generation. Dynamic Team Manager who empowers, trains, and mentors staff to enhance interpersonal skills and communication, maximizing business performance. Technical Skills: Coda.ai, Microsoft Office Suite, Salesforce, Hubspot, Cvent, Marketo, Rampmetrics, Asana
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Why should you consider adding a product marketer to your team? A product marketer bridges the gap between your product development and your customers' needs, ensuring your product resonates well and meets market demands. They bring a unique set of skills that enhance your team’s strategy and creativity, positioning your product effectively in the marketplace and fostering strong customer connections.
In summary, a product marketer is key to navigating market challenges and deepening customer relationships. Their blend of strategic, creative, and analytical talents plays a pivotal role in driving your product's success and your company's growth.
A product marketer is a multifaceted professional essential for connecting product development with market needs and customer expectations. With a balanced mix of analytical, strategic, and creative skills, they translate complex product features into compelling market messages, spurring demand and user engagement. Their role is varied, encompassing market analysis, strategy implementation, and thorough comprehension of the product and its audience.
Ultimately, a product marketer ensures that a product not only meets market needs but also clearly communicates its value to potential customers. They play a crucial role in transforming technical features into compelling stories that captivate and engage users.
Choosing the right product marketer involves a balance of technical skills, personal traits, and cultural fit with your team. It's essential to find someone who not only understands and can promote your product's value but also thrives within your team dynamics and can adapt to change. Here are key considerations when selecting a product marketer.
Top skills and qualities:
Cultural fit:
Selecting a product marketer who not only possesses the necessary skills but also aligns with your company's culture ensures not just a smooth team integration but also a significant impact on your product's market performance.
Crafting an impactful freelance product marketer job post requires clarity, detail, and an emphasis on attracting candidates who possess the necessary skills and fit well with your project's unique needs. Your job post should clearly define the role, responsibilities, and benefits of working on your project or with your company. Here’s how to create a job post that stands out and attracts top talent.
Guidelines for writing the job post:
Example Job Post:
Title: Freelance product marketer for innovative SaaS startup
Introduction:
We are an exciting SaaS startup in the [industry], looking for an experienced Freelance Product Marketer for a 6-month project. Our product, [brief description], aims to revolutionize [specific aspect of the industry]. If you're driven by brand building and product success in dynamic markets, we're eager to connect with you.
Responsibilities:
Required skills and qualities:
Project duration:
6 months, with potential for extension. Aiming for a 20-hour weekly commitment.
Compensation:
Competitive, based on experience. Please include your rate expectations in your application.
Application process:
Submit your resume, a cover letter explaining why you're the ideal candidate for this role, and samples of relevant work or case studies related to SaaS product marketing. Applications are accepted until [deadline].
We're looking for someone who's not just talented but also a great fit for our team culture, which values creativity, collaboration, and a data-driven approach. Interested in making a difference? Apply today!
By following these guidelines and using the example as a model, you can create a job posting that communicates the opportunity and attracts the ideal freelance product marketer for your project.
Evaluating a product marketer goes beyond reviewing their resume; it involves understanding their strategic, creative, and analytical strengths, as well as their effectiveness in executing marketing strategies. Here are ways to assess the key abilities of a product marketer, ensuring you select a candidate capable of driving your product's market success.
Evaluating strategic thinking and planning skills:
Assessing creativity and content creation skills:
Analytical capabilities and data-driven decision making:
Execution and operational expertise:
Cultural and team fit:
Using these methods to evaluate a candidate provides a comprehensive view of their strategic insight, creativity, analytical skills, and ability to contribute meaningfully to your product's market success.
Effectively interviewing product marketers involves exploring their strategic acumen, execution abilities, creativity, and understanding of your target market. Your questions should uncover not just their technical skills but also their adaptability, teamwork capabilities, and drive. Here's a structured approach to framing your interview questions.
Strategic thinking and market understanding:
Execution and operational skills:
Creativity and content creation:
Cultural and team fit:
Product and industry passion:
Asking these questions provides a comprehensive understanding of the candidate's capabilities, thought processes, and fit with your team, aiding in the selection of a suitable product marketer.
For more frequently asked questions on hiring product marketers, check out our FAQs page.