Product and Marketing professional with 9+ years of experience driving growth across e-commerce, product portfolios (animal health and crop science) and creator spaces. I am experienced in user research, developing data-driven marketing strategies, product roadmaps, leading creative teams, and managing projects from conception to successful launch. I am exceptional in copywriting and content creation skills, crafting compelling narratives that resonate with diverse audiences. My deep understanding of the African & UK markets allows me to tailor content and strategies for maximum impact. Additionally, I am skilled in research, stakeholder management, and process optimization, consistently achieving measurable business objectives.