Senior Performance Marketing Specialist (Google, Meta, LinkedIn | WFH | Day Shift)

At PeoplePartners, we don’t do fluff. We work with growing, impact-led companies who need specialists—not generalists—to own outcomes. Right now, one of our awesome clients is looking for a Senior Performance Marketing Specialist (WFH) who’s got the scars, the stories, and the stats to prove they know their stuff.

About the Role

• You won’t be managing people. You’ll be managing performance.
• This is a role for someone who lives and breathes digital ads—and wants full ownership, autonomy, and the tools to go deep.

Your Key Responsibilities:

• Own full-funnel campaigns across Google, Meta, and LinkedIn.
• Run targeting, key-wording, copy, creatives, tracking, reporting—end-to-end.
• Tweak, tune, test, and retest to drive down CPL, CPA and drive up results.
• Spot broken tags, bad placements, and bloated setups before someone asks.
• Collaborate (nicely) with CRO, creatives, and stakeholders.

Requirements

About YOU

• You want to stay in execution—not “pivoting to strategy”.
• You spot issues in GTM (Google Tag Manager) and GA4 (Google Analytics 4) with your eyes closed.
• You’re cool under pressure, but high standards are your thing.
• You know how to raise flags and explain changes clearly.
• You don’t just follow briefs—you elevate them.

About YOUR Work History

• 7+ years in digital ads, 5+ deeply embedded in-house or client-side.
• You’ve owned campaigns from start to iteration and optimization.
• You’ve done B2B lead gen (not just traffic or awareness).
• You’ve worked with real budgets and delivered real results.

About the Culture YOU Thrive In

• Informal, collaborative, and slightly emoji-addicted.
• You like a laugh, value honest feedback, and celebrate shared wins.
• You’re respectful, direct, and like working with smart people who care.
• You get the job done, and then you make it better.

Key Responsibilities

YOU Can’t Wait to Do

• Hit performance targets (CPA, CPL, CVR, CTR).
• Run A/B tests with intention and track results.
• Own the quality of execution—no broken tracking, no drama.
• Bring proactive feedback and ideas to the table.

How YOU Will Be Measured

• Hard metrics (CPL, CPA, CVR, CTR).
• Zero tracking gaps or data issues.
• Pro-activity, clarity, and collaboration.
• Consistency, ownership, and performance.

When & Where YOU Will Work

• Full-time, 7am–4pm MNL (with flexibility).
• 100% remote — work from wherever you do your best work ; with Quarterly Eastwood office visits.
• Occasional check-ins and virtual huddles.

Benefits

• Permanent Work-from-home setup
• Company-provided equipment
• Secondary Wi-Fi Modem
• 21 Leave Credits Annually - Leave benefits begin on Day 1.
• 100% conversion of UNUSED leave credits
• HMO on Day 1
• 13th Month Pay
• Monthly Gift Voucher
• Milestone Tokens (Birthday/Anniversary/Christmas).
• A Life Beyond the Screen #WorkLifeBalance.
• Active employee engagements physically such as Christmas Party & Team Building, and virtual events such as town-hall with prizes.

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