Restaurant Graphic Designer & Brand Specialist

Graphic Designer & Brand Specialist

Department: Marketing

Reports To: Director of Marketing

Salary: $50k-$60k

Work Location: Must live in or near one of these cities: Tampa FL, Orlando FL, Ft Lauderdale FL, Boca Raton FL, Port Charlotte FL, Key West FL, Dallas TX, Houston TX, Nashville TN, Dallas PA, Canfield OH, Fort Wayne IN, Charlotte NC, Holly Springs SC, or Huntsville AL.

About Grain & Berry

Grain & Berry is a rapidly growing fast-casual superfood brand known for handcrafted menu offerings, fresh ingredients, beautifully presented food, and genuine hospitality. As our franchise system continues to grow, we’re looking for a talented Graphic Designer to help bring our brand to life through thoughtful, strategic, and visually compelling creative.

Position Overview

The Graphic Designer serves as the primary creative resource for Grain & Berry’s marketing department, translating marketing strategy into impactful visual communications across digital, print, social media, in-restaurant, and franchise marketing channels.

Reporting to the Director of Marketing, this role partners closely with the Brand Marketing Manager to develop creative assets that strengthen the Grain & Berry brand, support franchisees, and drive guest engagement. The ideal candidate understands that great design is more than making something look good - it’s about effectively communicating a message, influencing behavior, and supporting business objectives.

This role is ideal for someone who enjoys solving creative challenges, thrives in a fast-paced environment, and can take a marketing brief and transform it into polished, on-brand creative across a variety of platforms.

Key Responsibilities:

Creative Development

• Design compelling marketing materials across digital, print, email, social media, web, and in-restaurant channels.
• Translate marketing strategies and creative briefs into visually engaging campaigns that support business objectives.
• Develop creative assets including menus, point-of-purchase materials, promotional signage, advertisements, presentations, franchise marketing resources, loyalty assets, website graphics, and social media content.
• Ensure all creative aligns with Grain & Berry’s brand standards and maintains consistency across all customer touchpoints.
• Maintain and organize the company’s digital asset library.

Campaign Support

• Partner with the Brand Marketing Manager to develop creative concepts supporting national campaigns, Limited Time Offers (LTOs), seasonal promotions, new restaurant openings, and Local Restaurant Marketing initiatives.
• Prepare production-ready files for both digital and print applications.
• Coordinate with printers, vendors, agencies, and production partners as needed.

Brand Stewardship

• Help evolve and maintain Grain & Berry’s visual identity across all marketing channels.
• Recommend creative solutions that strengthen brand consistency and improve guest engagement.
• Stay current on design trends, consumer preferences, and creative best practices while ensuring all work remains authentic to the Grain & Berry brand.

Content Support

• Create graphics and visual assets supporting social media, loyalty marketing, email campaigns, digital advertising, and website merchandising.
• Assist with photography, video editing, and content creation as needed to support marketing initiatives.

Required Qualifications

• Bachelor’s degree in Graphic Design, Visual Communications, Marketing, or a related field (or equivalent professional experience).
• 3–5 years of professional graphic design experience.
• Strong portfolio demonstrating excellence across both print and digital design.
• Advanced proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
• Strong understanding of typography, layout, color theory, branding, and visual hierarchy.
• Experience designing for both print production and digital marketing.
• Excellent attention to detail, organization, and project management skills.
• Ability to manage multiple projects while meeting deadlines in a fast-paced environment.

Preferred Qualifications

• Experience supporting restaurant, hospitality, franchise, retail, or consumer brands.
• Experience developing creative for integrated marketing campaigns.
• Familiarity with Canva, Figma, or other collaborative design platforms.
• Experience with basic photography, video editing, or motion graphics is a plus.
• Experience designing for social media, email marketing, websites, and digital advertising.

What We’re Looking For

We’re looking for a creative problem solver who understands that great design starts with a clear objective - not just a beautiful layout. The ideal candidate can take a marketing strategy or creative brief, understand the target audience and desired customer action, and translate those insights into compelling creative that strengthens the Grain & Berry brand and supports business results.

This person should be highly collaborative, eager to learn, and excited to contribute creative ideas while working as part of a growing marketing team.