Yael O.

Conducted user research and expert interviews, created mid and high-fidelity prototypes for testing, produced mockups and assets for the engineering team, participated in grooming sessions, created and facilitated design thinking workshops, and led cross-team alignment efforts.

• Improved data collection and contextualisation for Floodlight™ MS by redesigning instructions and journal
• Reduced time spent to locate patient data by creating Patient Journey, a longitudinal data visualisation tool for oncologists
• Improved collaboration for oncology care teams by delivering multiple features for Tumor Board
• Internally validated product idea by creating a functional prototype for a new digital diagnostic support tool in the Alzheimer’s Disease space
• Reduced decision-making times from 2-3 weeks to 1-3 days by running tailored workshops for 15+ participants

Worked as a consultant for a diverse range of clients (agencies, corporations, and startups), designing websites and applications. Produced web and branding guidelines, established design processes, created wireframes and prototypes for validation.

• Worked for a wide range of clients (agencies, corporations, and startups), designing websites and applications.
• Reduced design costs by £43K in 4 months by leading the creation of the first in-house design studio at Unilever
• Designed MVP for AI-powered real estate app Gaida.ai
• Developed brand and website for Humanly
• Designed 10+ marketing websites for high-end real estate developments in London and Switzerland for Saentys
• Updated and maintained e-commerce website stylistpick.com for 6 months