Stephan G.

Web development, hosting & domain registration

Development of email campaigns: - In alignment with CRM strategy and email plan, build email templates for weekly newsletters and trigger mails. - Creation and optimization of brand and service specific email templates - Making sure that email templates are mobile responsive and are compatible with all email clients - Localization of English mails to all European markets - Email testing and making sure that Google Analytics tagging is implemented - Implementing, optimizing and monitoring transactional mails - Advising CRM manager on improvement of CRM activities to ensure seamless online customer journey and increase online results Technical campaign implementation & testing - Technical support for the implementation of online marketing campaigns and services across ASICS channels including A/B testing, campaign optimization and monitoring conversion - Supporting technical implementation of CRM activities (eg. Product Reviews, Landing Pages, Registration Pages) - Manage ad-hoc technical projects within the eCommerce team