Dropship Ecommerce store that is the premier store in it's niche. Oversee strategic growth and business development, vendor relations, and all Creative Direction. - Brand Creation & Positioning - UX / UI Design, Visual Design & Marketing Design - Front-End Custom Ecommerce Web Development on the Shopify platform - Business Development into multiple verticals - 6 Figure Revenue achieved in less than 6 months. - Tripled Monthly Sales Volume in less than 3 months.

Principal and Creative Director

Mentor students online for their Design 101, UX Research & Strategy, and UX Interaction Design courses. Our mentor-driven online courses teach you the design skills you need to create stunning web and mobile products: UX, UI, and more.

Visual and UX Design Mentor

Built the brand and positioning from the ground up. Created and implemented User Testing strategic plan. All visual design and user experience for web app product, marketing website, branding assets, and marketing materials. Contributed with functional and engaging user-centric design in achieving additional Capital and winning the prestigious Fintech Startup Award.

Principal UX / UI Designer

Overhaul the design and user experience of the main Hotel Shopping user flow - affecting Homepage, Hotel Search, and Search Results. Ported over existing Spring design to a responsive Angular and Bootstrap framework. Adjusted all assets to be adaptive to responsive breakpoints. Iterate designs through user testing and split a/b testing. Created template assets for design team to improve overall design processes. Championed the Living Style Guide/Pattern Library.

Sr. Visual UI / UX Designer - Contract

Shape the look and feel of Amazon Education Platform in both online and offline venues. Collaborate with the Amazon Education Platform  marketing and management teams to understand K-12 needs, and drive the design of the emails, marketing website, trade show booth, collateral, presentations, etc. - Partner with all members of marketing and senior management to translate written or verbal positioning into look and feel. - Design and develop cross-platform marketing campaigns including creation of html emails and responsive design landing pages optimized for the customer experience. - Design collateral, trade show graphics, presentations, etc. to be leveraged in partnership with other groups in Amazon. - Collaborate with product group to create design specifications for engineering team to build marketing pages into the Amazon Education Platform.

Visual UX Designer

Design, customization, Conversion Rate Optimization 

Personal details

Sarah L.

Summary

Technical skills

Work Experience