Personal details
Samuel B.
Technical skills
About
I’m a Freelance UI/UX & Graphic Designer with five years of experience, specialising in user-centred design, prototyping in Figma, and Webflow development. I currently work with RFA Marketing, a leading B2B design studio specialising in healthcare products, where I create engaging and effective digital experiences that prioritise usability and aesthetics. Having previously worked in-house at RFA before transitioning to freelance while travelling, I continue to support their team by delivering intuitive, conversion-driven designs.
Beyond digital design, I also work with B2C clients on branding and marketing projects, including logos, brand guidelines, and editorial layouts, helping startups build a strong and cohesive visual identity. My design approach is strategic and user-focused, blending creativity with functionality to create seamless digital experiences.
I am passionate about UI/UX best practices, continuously refining my skills and staying ahead of design trends. I thrive in collaborative environments, working closely with teams to bring concepts to life while ensuring an exceptional user journey.
📩 Let’s connect! I’m always open to new opportunities and collaborations in UI/UX design, Webflow development, and branding.
Work Experience
I am working as a freelancer for RFA Marketing agency a leading B2B design studio specialising in healthcare products. I used to work at RFA before taking a big step to travel, they still need my skills in crafting engaging and effective promotional materials targeted at healthcare professionals, with a focus on UX and UI designs.
As well as digital I work on B2C marketing, for my personal clients who require my skills for advertising; designing posters, logos and other layouts and editorial focussed designs to creating brand guidelines for start-ups so they have the foundations built for their company so they can continue to build brand assets with consistency and a clear vision.
On my travels, I have been doing a number of different volunteering projects, Our Jungle House resort is based in Khao Sok, Thailand. This resort needed their website updating as there was no consistency throughout their different products. I looked at what they currently had, stripped it all back and built them guidelines that translated into a new website being designed by me on Adobe XD.