Customer acquisition expert building and managing Fortune 100 digital marketing campaigns. Extensive experience with bid management platforms and automation.
Hands-on experience with all digital marketing channels including SEM, SEO, SMM, Email, Display, Mobile, Retargeting, and Affiliate. Deep understanding of internet best practices, usability, tracking, testing, measuring, and analyzing data to gather insight to improve site performance.
Directed teams of strategists, coordinators, and interns at leading ad agencies in New York City and Singapore. Managed international clients with campaigns targeting the Americas, Europe, Asia, and Australia.
Native English