Personal details
Cristi C.
Based in: 🇺🇸 United States
Timezone: Eastern Time (US & Canada) (UTC-4)
Summary
Professional copywriter and content marketer with a degree in Editing, Writing, and Media from Florida State University with more than 9 years of experience in the communications and news field.
Work Experience
Content Marketer
Coton Colors | Aug 2023 - Present
Research
Content marketing
Blog management
Brand messaging
Sales copywriting
- Conceptualized and executed assortment of marketing materials to enhance brand messaging and engage target audiences across multiple channels including blog, email and social media marketing content.
- Implemented A/B testing and optimization techniques to improve email open rates and click-through rates.
- Collaborated with cross-functional teams including designers, marketers, and product managers to ensure alignment with brand guidelines and campaign objectives
- Create product, SKU, and collection descriptions for use on website and other ecommerce platforms
- Brainstorm, launch and manage social media campaigns in support of content marketing.