With over 10 years of experience and a diverse portfolio across various industries, I'm a seasoned expert in strategic digital product design, creative direction, and branding. I collaborate with teams and organizations to develop intentional, user-centered products, brands and digital experiences.
Crafting enterprise software, consumer products, and dynamic brands for a variety of businesses and organizations.
• Collaborated cross-functionally to conceptualize and deploy numerous product features and user experience improvements across both cloud and desktop applications, resulting in increased user adoption rates and sustained 5-star customer satisfaction.
• Crafted a new design system, refining the product's user experience and ensuring visual coherence throughout.
• Established comprehensive brand guidelines to enhance our visual identity across marketing collateral and seamlessly integrate it into the product.