Personal details

Amanda S. - Remote paid acquisition specialist

Amanda S.

Based in: 🇧🇷 Brazil
Timezone: Brasilia (UTC-3)

Summary

I am a results-driven professional with 8+ years of expertise in Digital Marketing, honed through academic excellence at UCLA and hands-on experience in both online and offline marketing realms. I combine my strategic prowess with a deep understanding of Native Ads, SEO, Online Video, Connected TV, Data Analysis, and cutting-edge Digital tools strategies to drive impactful results.

Let's connect! Reach out to me at amandacpsandoval@gmail.com

Work Experience

Client Solutions Manager
Microsoft | Jul 2022 - Present
Internet Advertising

As a Client Solutions Manager at Microsoft, I hold a pivotal role reporting directly to the Regional VP/Sales Director, where I work in close partnership with our Account Executives.

My responsibilities encompass managing a robust $1.9M quarterly Book of Business (BoB), overseeing 36 enterprise clients across diverse verticals, including Travel, Retail, Tech, Telco, Finance, Auto, and Education, all within the Brazilian market.

My daily tasks include providing dedicated account management, offering comprehensive product and service education in areas such as search, display, native, and video/connected TV. My primary focus is on driving revenue growth through strategic upselling tactics and enhancing client engagement through consultative services.

Beyond these responsibilities, I passionately lead our mission to 'innovate a new world of advertising possibilities to empower growth for all', ensuring that our clients receive world-class solutions and support.

In addition, I serve as the Diversity and Inclusion Lead for LATAM at Microsoft Advertising, where I play a vital role in the LATAM+EMEA D&I project. This initiative reflects our commitment to fostering an inclusive workplace and promoting diversity in all facets of our organization.

Advertising Account Manager
Taboola | Dec 2020 - May 2022
Internet Advertising

As an Advertising Account Manager, I successfully managed a dynamic portfolio valued at $2.5 million per quarter. This portfolio encompassed 60 to 70 Small and Medium Business (SMB) clients within the thriving E-commerce and Affiliates industry in Brazil.

Notable Achievements:
Recognized as the recipient of the 2021 Top Account Manager LATAM & APAC award, a testament to consistently surpassing revenue quotas by over 110% throughout the year.

Primary Responsibilities:
Spearheaded the activation of new accounts by leveraging consultative strategies, educating clients, and implementing effective upsell tactics.

Demonstrated expertise in Taboola's advertising products, providing clients with invaluable insights into best practices, the creation of impactful campaigns, and the definition of success plans tailored to specific KPIs, including metrics such as traffic, sales, lead generation, and app installs.

Offered strategic recommendations to optimize customer satisfaction, foster long-term relationships, and drive revenue growth.

Additionally, I was an active member of Taboola Pride, a dedicated initiative aimed at celebrating the vibrant LGBTQ+ community within Taboola. This initiative promotes inclusivity and strives to create a safe and welcoming environment where every individual can bring their authentic selves to work.

Education

University of California Los Angeles
Extension・Marketing with concentration in digital marketing
Sep 2018 - Jun 2019
Universidade de São Paulo
Bachelor's degree・Marketing
Jan 2012 - Dec 2016