Marketing Manager

Location: Remote

Employment Type: Full-time

About Zentist

Zentist is revolutionizing Dental Revenue Cycle Management (RCM) with cutting-edge AI-driven solutions that enhance efficiency, accuracy, and scalability. We empower Dental Service Organizations (DSOs) and dental practices to streamline payment posting, improve cash flow, and optimize operations through automation. Join us on our mission to redefine the future of dental RCM!

Role Overview

We are looking for a dynamic and result-driven Marketing Manager to lead key marketing initiatives, focusing on analytics, paid campaigns, and conversion optimization. The ideal candidate will be data-savvy, creative, and passionate about driving measurable results. This role offers an exciting opportunity to shape and execute marketing strategies that generate demand, increase customer engagement, and support business growth.

Key Responsibilities

• Develop, manage, and optimize multi-channel paid marketing campaigns (Google Ads, LinkedIn, etc.) to drive lead generation and customer acquisition.
• Analyze and report on marketing performance metrics to measure ROI, track conversion rates, and identify optimization opportunities.
• Lead marketing analytics efforts to provide actionable insights, leveraging data to inform decisions and improve campaign outcomes.
• Create and execute compelling content-driven campaigns that align with business objectives and resonate with target audiences.
• Collaborate with internal teams to design and implement effective lead nurturing workflows, landing pages, and email sequences.
• Manage budgets and ensure efficient allocation of resources for paid media, content production, and marketing technology.
• Stay updated on industry trends and emerging marketing technologies to enhance strategy and performance.

Qualifications

• Proven experience as a Marketing Manager or similar role in a B2B SaaS or tech-driven organization.
• Expertise in digital advertising platforms (e.g., Google Ads, LinkedIn Ads, Facebook Ads) and campaign performance optimization.
• Strong proficiency in marketing analytics tools (Google Analytics, HubSpot, or similar) to measure and improve performance.
• A deep understanding of conversion rate optimization (CRO) and key performance indicators (KPIs) across the marketing funnel.
• Excellent creative and content strategy skills, with the ability to craft engaging messaging and campaigns.
• A doer mentality—someone who thrives in a hands-on environment and takes ownership of results.
• Data-driven mindset with strong problem-solving abilities and a focus on continuous improvement.

Why Join Zentist?

• Be part of an innovative and fast-growing company redefining the future of dental RCM.
• Work alongside a team of passionate professionals in a collaborative and supportive environment.
• Shape impactful marketing strategies that directly drive business success and customer outcomes.
• Competitive salary and benefits.

If you are a creative, data-driven marketer with a passion for results, we’d love to hear from you!

Apply today and help us transform dental RCM with AI-driven automation.