Marketing Strategist

At Indigo Slate a Zensar Company, we focus on telling a story where marketing, technology, business, and creativity intersect to solve our client’s biggest challenges. The Marketing Strategist is a crucial member of our organization, and our clients with a strategic global marketing vision for some of the best companies, products, and brands in the business. As part of this fast-paced, fun team, you will get the chance to work with a variety of global brand names and deliver award-winning project work.

In this role, your main responsibility will be to support client projects by researching, planning, and delivering marketing programs, campaigns, and projects. Additionally, you may be asked to support internal marketing efforts and presales efforts when needed

.
We are looking for a passionate and dedicated individual who will help our clients plan, build, and execute strategic campaigns and marketing moments. The individual to fill this role will be a strong communicator, creative in their approach to solving problems, and confident with clients. This role needs a dedicated team player who can see the bigger picture and provide strategic direction to internal teams all across the globe. This individual will define and execute global campaigns and world-class content programs, including messaging development, persona profiling, customer journey mapping, content creation, channel planning, performance analytics, et

c.
Business Developm

• entPartner with your project team to identify opportunities for our clients to expand their project scope and/or areas that need support from our te
• am.Support joint efforts with the Client Services team to review and shape proposals, SoWs, and estimations for new project work when need
• ed.Partner with our Pursuit team, offering strategic contributions to our most important client proposals and R

FPs
Project Overs

• ightDeliver on projects by supporting the team with transforming statements of work into final assets that solve the clients’ needs and deliver on our promise of excelle
• nce.Align clients with a carefully planned and measured approach. Provide positive motivation, guidance, and support throughout all proje
• cts.Champion assignments together with the client and internal teams to brainstorm only the most innovative solutions to accelerate business gro

wth.
Client Consul

• tancyAdvise and support clients in implementing new marketing initiatives or technologies across their organizations (marketing automation, SEM, advertising,

etc.)
YOUR EXPE

• RIENCEAt least 5-10 years of professional services in digital marketing consulting including developing marketing strategy and programs (preferably for global solutions for Fortune 500 cli
• ents).Minimum of 5-10 years of client-facing exper
• ience.Comfortable with campaign design including messaging strategy, audience segmentation, channel strategy, scheduling, customer journey mapping, lead nurture, reporting, testing, and optimiz
• ation.Comfortable with marketing innovation such as personalized marketing, interactive experiences, and new technol
• ogies.Knowledgeable around marketing automation technologies across the MarTech landscape (email, SEO/SEM, web, marketing stack,
• etc.)Campaign execution and management including paid media management, A/B testing, reporting and analysis, and optimization str

ategy.SET YOURSELF

• APARTStrong creative storytelling. Ability to align key messages to audiences, develop campaign voice, tone, and theme, and define strong engagement strat
• egies.Proficient at writing copy and content with an understanding of tone and voice and marketing writing techniques across long- and short-form a
• ssets.Social media and community management experience including communication strategy, social calendars, social copywriting, and asset develo

pment.OUR COMMITMENT

• TO YOUYou'll make a difference for an impressive list of clients. Indigo Slate serves many of the Fortune Global 100 on high-profile pro
• jects.You’ll have daily opportunities to learn through training, assignments and collaboration with experts across the co
• mpany.You’ll be given access to leading-edge techn

ology.
Salary range: $90K-$100k per year (Compensation will vary based on skills, experience, and loc

ation).