Salesforce Marketing Cloud Scrum Master

We are seeking a dynamic and experienced Salesforce Marketing Cloud (SFMC) Scrum Master to lead two Scrum teams with our client.

This is more than a facilitator role; they're looking for a proactive delivery manager who will own the sprint cadence, clear impediments, and act as a true partner to the Product Owner.

You will play a pivotal role in translating business requirements into actionable plans, ensuring our teams are aligned, and driving the successful delivery of our SFMC initiatives.

If you are a hands-on leader with a deep understanding of both Scrum methodologies and the Salesforce Marketing Cloud platform, we encourage you to apply.

Key Responsibilities:

• Lead and moderate all agile ceremonies for two distributed Scrum teams, including Product Backlog Refinement, Sprint Planning, Daily Stand-ups, and Retrospectives.
• Own the end-to-end sprint process: prepare agendas, configure tooling (Jira, Confluence, Teams, SharePoint), monitor progress, and ensure follow-up on all action items.
• Act as a delivery manager by proactively identifying impediments, devising effective solutions, and driving them to resolution.
• Serve as a co-owner of the product backlog, working closely with the Product Owner to continuously groom items, challenge scope, and ensure work is lean, value-driven, and aligned with the product roadmap.
• Collaborate with business analysts, architects, and digital marketing stakeholders to translate high-level requirements into executable sprint plans and realistic release roadmaps.
• Monitor team velocity and capacity, intervening quickly to mitigate risks, resolve blockers, and ensure cross-team alignment.
• Champion pragmatic Agile/Scrum practices tailored to our organization, embedding lessons learned and industry best practices to foster a mature, self-sufficient team.
• Provide clear and concise status updates to global and regional stakeholders and coordinate release planning across teams.
• Be willing to get hands-on within SFMC to understand data models, automations, and deployment processes to effectively guide the team and de-risk delivery.
• Ensure the end-to-end delivery of assigned work by engaging team members, coordinating cross-functional efforts, and providing regular updates to stakeholders.

Key Skills & Experience:

• Proven experience as a Scrum Master in an agile environment.
• Direct, hands-on experience with Salesforce Marketing Cloud (SFMC) through projects, operations, or architecture.
• Exceptional communication and stakeholder management skills, with the ability to bridge the gap between business and IT.
• Demonstrated ability to work independently, anticipate potential issues, and proactively unblock teams.
• Deep understanding of Agile and Scrum principles with the ability to adapt practices to fit the team and project context.
• A background in technical project or delivery management, ideally on SaaS platforms.
• Expertise in release planning and experience coordinating multi-team deployments.
• Proficiency in using Jira for agile project management.
• Previous experience working with Salesforce technology.
• Experience guiding teams on SFMC best practices related to data design, automations, and deployments.