Are you a creative powerhouse ready to make waves in the digital world? We're launching an exciting new platform aimed at empowering and educating Gen Z, and we need a passionate Brand & Social Media Manager to help us build our brand presence and cultivate a vibrant community in the US.

About the Role

As our Brand & Social Media Manager, you’ll be the voice of our platform across TikTok, Instagram, YouTube, and emerging channels. Your mission? To craft and execute a brand strategy that resonates with Gen Z, drives engagement, and sparks meaningful conversations.

Key Responsibilities

Brand Strategy: Create and shape our identity across B2C channels to connect with a new Gen Z audience across the country.
Social Media Management: Grow our presence on key platforms with innovative content.
Content Creation: Produce fun, engaging content that captures attention—think videos, memes, and stories!
Community Engagement: Foster an active online community by responding to trends and conversations.
Influencer Strategy: Collaborate with influencers and creators to amplify our reach.
Campaign Execution: Launch creative campaigns that drive awareness and user growth.
Analytics & Optimization: Analyze performance metrics to refine our strategies.
Trend Spotting: Stay ahead of digital and cultural trends to keep our brand fresh and relevant.

About You

Social Media Native: You live and breathe TikTok, Instagram, and YouTube.
Creative Storyteller: You know how to craft narratives that captivate and engage.
Strategic Thinker: You blend creativity with data-driven decisions.
Community Builder: You love connecting with people and fostering engagement.
Trend-Savvy: You’re always in the know about what’s hot and happening in internet culture.
Collaborative Mindset: You thrive in a fast-paced, team-oriented environment.

Requirements

3+ years of experience in social media management, brand marketing, or related fields.
Proven success in engaging Gen Z audiences.
Strong skills in content creation and digital storytelling.
Excellent communication and copywriting abilities.
Experience with social media management and analytics tools.

Why Join Us?

Join one of Australia's most game-changing companies (Ranked #72 in the AFR's Most Innovative Companies List, 2024), and a marketing team that has won numerous national awards for their youth campaigns.
Ownership of Work: Take initiative and lead projects that matter.
Positive Culture: Work in a supportive environment where collaboration is key.
Mission-Driven: Contribute to a cause that’s making a difference in education.
Flexible Work Arrangements: Enjoy a balance between work and life.
Skill Development: Grow your skills in digital marketing and content strategy.

ⓘ View potential timezone restrictions

With the majority of our team based in Australia, this role will be one of our first hires in the US as part of our growth journey. This means that you’ll need to be completely comfortable working autonomously with the support of a remote team in a different time zone. If this sounds like you, and you're ready to be one of the most impactful people in our US expansion, excited about driving change through creativity, we want to hear from you!

Get a snapshot of our culture, here!

Apply now and let’s create something amazing together.