Motion & Graphic Designer, Sr.

About The Company

Silverback Strategies is a performance marketing agency dedicated to helping marketers grow and capitalize on change. Recognized by Ad Age, Inc Magazine, The Washington Post, and The Washington Business Journal as one of the best places to work, Silverback fosters an environment where top talent is hired and continuously developed. At Silverback, every team member, regardless of title or tenure, plays an integral role in driving the agency forward. The company culture is supportive, challenging, and inspiring, making it a place where individuals can truly make a difference.

About The Role

We are seeking a highly skilled Senior Performance Creative to translate strategic concepts into compelling visual content. This role involves close collaboration with our Creative Strategist to develop concrete visual concepts, storyboards, and finished assets based on research, hooks, and creative briefs. The ideal candidate will produce both static and video creative for paid social campaigns at a consistently high level of craftsmanship, while navigating brand guidelines and regulated industry requirements.

The Senior Performance Creative will be responsible for selecting and editing raw footage and imagery, maintaining visual consistency across a high volume of ad variations, and delivering polished, client-ready assets with minimal internal revisions. This position requires the ability to work efficiently under tight deadlines, collaborate effectively, and independently manage production timelines.

Qualifications

• 5+ years of hands-on experience in creative production roles such as Art Director, Senior Designer, or Creative Producer with dedicated performance/paid social experience
• A diverse portfolio showcasing static design and video/motion editing, preferably for paid social media
• Proven ability to work within brand guidelines of varying complexity and translate them into new creative applications
• Experience in regulated or highly regulated industries (healthcare, finance, insurance, legal, etc.) is a strong plus
• Experience working in matrixed organizations with multiple stakeholders and layered approval processes
• Expert-level proficiency in Figma or similar tools for static design and layout
• Strong proficiency in After Effects or similar software for motion graphics and video editing
• Comfortable editing raw video and photo footage into finished assets, including selecting, cutting, pacing, and adding captions/graphic overlays
• Working knowledge of Adobe Creative Suite (Photoshop, Premiere, Illustrator)
• Understanding of platform-specific creative specifications and best practices across Meta, TikTok, YouTube, Pinterest, and other paid social channels
• Strong creative and strategic judgment with an eye for polished, effective performance advertising
• Ability to work independently, deliver fast iterative feedback, and maintain high attention to detail
• Thrives in a fast-paced environment without sacrificing quality
• Collaborative mindset with the ability to partner closely with strategists and other team members

Responsibilities

• Translate strategic briefs into visual concepts, storyboards, and finished creative assets
• Design and produce static ad creative and edit/produce short-form video and motion content for paid social campaigns
• Interpret and apply brand guidelines ranging from minimal to comprehensive systems to produce unmistakably on-brand creative
• Navigate regulated industry review cycles by anticipating compliance and legal scrutiny to minimize revisions
• Identify opportunities to evolve brand creative expression to unlock scale and new-market growth while maintaining brand safety
• Select and edit raw photography and video footage into polished finished assets without requiring on-set direction
• Own asset quality and turnaround time, delivering client-ready work with minimal internal revisions
• Maintain visual consistency across a high volume of ad variations, formats, and platforms
• Collaborate closely with the Creative Strategist to function as a cohesive creative team
• Manage production timelines effectively to meet fast-moving deadlines

Benefits

• Unlimited paid time off (PTO)
• Comprehensive health, dental, and vision insurance plans
• Virtual team events fostering a fun, casual, and inclusive company culture
• Company-paid ClassPass membership
• 12 weeks of paid parental leave
• Summer Fridays to support work-life balance
• 401(k) plan with employer match
• Competitive salary range of $90,000 - $110,000 per year

Equal Opportunity

Silverback Strategies is an equal opportunity employer. We celebrate the free flow of conversation, ideas, and opinions, and maintain a workplace free of bullying, discrimination, harassment, or retaliation of any kind. We are committed to providing a safe, open, and accommodating environment that enables all team members to thrive. Employment decisions are made without regard to age, color, disability, family status, genetic information, national origin, race, religion, sex, or any other protected characteristic.