Growth Marketing Manager

About The Company

M3 USA is a leader in healthcare marketing and communications, delivering data-driven, digital solutions for life sciences organizations. With a commitment to innovation and excellence, M3 connects healthcare professionals (HCPs) and brands through trusted platforms like MDLinx. As part of a global group, M3 offers employees the opportunity to grow in a fast-paced, impactful environment.

About The Role

We’re looking for a strategic and analytical Growth Marketing Manager to drive acquisition and engagement across our healthcare professional (HCP) and B2B (pharma/media) segments. This fully remote role is critical to scaling MDLinx’s HCP audience and fueling top-of-funnel growth for our commercial clients.

The ideal candidate will bring a performance-first mindset, with proven experience across SEO, paid media, email marketing, lead generation, and multichannel growth experimentation.

Responsibilities

• Drive growth of our HCP audience through SEO, paid acquisition, social, referral, newsletter, and partnerships
• Develop strategies aligned to content consumption trends and specialty segmentation
• Optimize onboarding and lifecycle journeys to increase repeat visits and engagement
• Support B2B lead gen campaigns targeting pharma marketers and media agencies
• Align closely with sales and client success to improve conversion and messaging
• Run A/B tests across landing pages, emails, and calls-to-action
• Collaborate with data and product teams to track key performance indicators and enhance personalization
• Manage marketing technology tools and performance dashboards

Qualifications

• 5–7 years in growth, performance, or lifecycle marketing (healthtech/media/B2B SaaS preferred)
• Proven track record across paid, organic, and owned media channels
• Deep expertise in A/B testing, email/CRM, SEO, Google Analytics, and campaign optimization
• Experience in marketing to HCP audiences and pharma clients within compliance-sensitive environments
• Strong analytical skills with a data-first decision-making mindset
• Familiarity with omnichannel marketing, marketing automation, and reporting frameworks
• Excellent communication and cross-functional collaboration skills
• Leadership potential with a proactive, problem-solving attitude

Benefits

• Competitive salary
• Health and dental insurance
• Life, accident, and disability insurance
• Prescription plan
• Flexible Spending Account (FSA)
• 401(k) with company match
• Paid holidays, vacation, sick days, and personal days

Equal Opportunity

M3 USA is an equal opportunity employer. We are committed to building a workplace that embraces inclusion and diversity. Employment decisions are based on qualifications, merit, and business needs—without regard to race, gender, religion, sexual orientation, age, disability, or other protected status.