Customer Marketing Manager

About The Company

Join TeamViewer, the global leader in remote connectivity software, where innovation meets digital transformation. Our company leverages cutting-edge technologies such as Augmented Reality and Artificial Intelligence to redefine the boundaries of remote collaboration and digitalization. With a diverse team of over 1,500 employees across multiple continents and cultures, we foster an inclusive environment that celebrates unique perspectives and talents. Our commitment to innovation, collaboration, and diversity drives us to create solutions that make the world work better. As part of our team, you will have the opportunity to contribute to impactful projects, grow professionally, and be part of a forward-thinking organization dedicated to shaping the future of digital connectivity.

About The Role

We are seeking a strategic and driven Customer Marketing Manager to join our team, focusing on customer advocacy and retention within the AMS region. In this regional role, you will be responsible for developing and scaling a comprehensive customer marketing program aimed at increasing the number of referenceable customers, producing compelling case studies, and fostering engaged advocates across North and Latin America. You will work closely with global customer marketing and advocacy teams to ensure alignment on program objectives while executing regional initiatives independently. This role requires collaboration with cross-functional teams such as Customer Success, Sales, and Product to elevate the voice of the customer and integrate their success stories into our go-to-market strategies. Your efforts will directly impact customer retention, brand reputation, and revenue growth by strengthening customer relationships and advocacy in the region.

Qualifications

• 2-3 years of experience in B2B technology marketing, with a focus on customer marketing, advocacy, or post-sale engagement programs
• Proven success collaborating with Customer Success and Sales teams across multiple segments or regions
• Hands-on experience with third-party review platforms such as G2 and Gartner Peer Insights
• Experience managing reference programs and customer advocacy initiatives
• Strong storytelling skills with the ability to craft compelling content from customer success stories
• Excellent project management and organizational skills, capable of handling multiple priorities
• Exceptional communication and relationship-building abilities with internal and external stakeholders
• Strategic thinker with a hands-on approach to executing regional programs
• Bachelor’s degree or equivalent in marketing, communications, or related fields
• Ability to maintain confidentiality and adhere to security policies

Responsibilities

• Develop and execute the AMS customer marketing strategy to increase referenceable customers, case studies, and advocacy
• Partner with Customer Success and Sales leaders to identify advocacy opportunities and coordinate in-person engagement activities such as executive meetings, reference visits, and regional events
• Collaborate with global teams to share best practices, align messaging, and ensure a consistent customer experience across regions
• Manage and enhance participation in third-party review platforms, driving high-quality review generation
• Create and maintain a pipeline of customer stories, testimonials, quotes, and spotlight content in partnership with internal teams and customer advocates
• Integrate customer success stories into marketing collateral, campaigns, website content, sales enablement, and social media
• Support the organization of Customer Advisory Boards (CABs) and other strategic engagement initiatives in the AMS region
• Develop a regular cadence of customer communications tailored for regional audiences, including product updates and educational content
• Track, analyze, and report on program performance metrics such as reference asset volume, customer participation, and campaign impact
• Gather customer feedback through surveys and interviews to inform regional strategies and share insights with product and marketing teams
• Stay informed on industry best practices and incorporate new trends into advocacy and retention programs

Benefits

• Competitive compensation package including stock-based options
• Flexible paid time off and holidays
• 401(k) plan with employer matching
• Comprehensive health insurance, including 100% employer-paid medical coverage
• Up to 12 weeks of parental leave
• Basic life insurance, short-term and long-term disability insurance, all fully employer-paid
• Quarterly team events and company-wide celebrations
• Open-door policy with no dress code, regular all-hands meetings, and leadership lunches
• Supportive and inclusive workplace culture that values diversity and personal growth

Equal Opportunity

TeamViewer is an equal opportunities employer committed to fostering an inclusive environment where everyone feels welcome and supported. We celebrate diversity as a core value and strive to create a workplace that empowers individuals regardless of gender, civil or family status, sexual orientation, religion, age, disability, education level, or race. We believe that a diverse and inclusive culture enhances innovation and drives our success.