Affiliate Relations / Partner Marketing

Waypoint TV is seeking an experienced individual to serve as the primary liaison between our internal teams and our streaming distribution partners, including Amazon Prime Video, DirecTV, Sling TV, Tubi, Samsung TV Plus, Vizio WatchFree, LG Channels, Fubo, and others. This role is pivotal in aligning our marketing initiatives and content strategies with our partners' platforms to maximize reach and engagement.

Key Responsibilities:

• Strategic Partnership Management: Cultivate and maintain strong relationships with marketing teams at each distribution partner to ensure cohesive and collaborative marketing efforts.
• Campaign Coordination: Develop and execute joint marketing campaigns that align Waypoint TV's content with partners' promotional opportunities.
• Content Alignment: Communicate upcoming content schedules and initiatives to partners, ensuring timely and accurate information sharing.
• Performance Analysis: Monitor and analyze the performance of partnered campaigns, providing insights and recommendations for optimization.
• Resource Management: Coordinate the creation and delivery of marketing assets, ensuring they meet both Waypoint TV's and partners' specifications.

Qualifications:

• 5+ years of experience in partner or affiliate marketing within the streaming, TV or digital media industry.
• Proven track record of managing relationships with major streaming platforms or digital content distributors.
• Strong understanding of the FAST/OTT/CTV landscape and emerging trends.
• Excellent communication and project management skills.
• Passion for the outdoors and Waypoint's programming