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Wajusoft
Wajusoft

Head of Marketing

Location

Remote restrictions apply
See all remote locations

Salary Estimate

N/AIconOpenNewWindows

Seniority

N/A

Tech stacks

Marketing strategies
Cryptocurrency
Banking
+10

Permanent role
2 days ago
Apply now

About Company

Dedicated to building the next-generation global banking platform. Mission is to empower businesses to operate globally by combining the best of crypto and traditional finance. Company already serves 500+ of business customers and processes billions in annualized transaction volume.

About The Role

We’re looking for a Head of Marketing to own and lead go-to-market—everything from strategy to execution. This role is both strategic and hands-on. You'll be the first full-time marketing hire, working directly with the CEO.

What You’ll Do

  • Own marketing strategy end-to-end across SMB, mid-market, and enterprise segments
  • Define and evolve core positioning & messaging that differentiates and resonates with our audience
  • Shape and grow our brand: from visual identity to thought leadership presence
  • Launch a content & thought leadership engine including customer stories, industry insights, newsletters, and product updates.
  • Build predictable lead generation programs to deliver a steady pipeline of qualified prospects.
  • Partner with product and sales to create GTM playbooks, onboarding flows, and upsell campaigns
  • Drive partnerships marketing to extend reach through co-marketing and ecosystem relationships
  • Establish marketing KPIs, track performance, and optimize campaigns for impact

Who You Are

  • A strategic operator with 8+ years of experience in B2B or fintech marketing
  • You’ve built marketing programs from 0 to 1 (or 1 to 10) and know what good execution looks like
  • Comfortable switching between positioning, partnerships, and campaign management
  • Clear, crisp communicator—especially in writing
  • Bonus: experience with crypto, banking-as-a-service, or working with startup/VC ecosystems

What We Offer

  • Engaging problems that increase economic freedom globally
  • Competitive salary and equity
  • Employee-friendly equity terms (extended exercise)
  • Remote work, no commuting to the office
  • Paid co-working space/desk at an office
  • Health, dental, and vision insurance
  • Regular team events and off-sites

About Wajusoft

🔗Website
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