w7g is a Ukrainian company creating digital products that support women’s well-being. Our apps help users relax, express creativity, and connect with themselves, seamlessly fitting into everyday life.

Our products have been downloaded over 25 million times and are used by hundreds of thousands of women monthly. They include SUITSME, a fashion styling game with competitive challenges, and FABU, an interactive mood-tracking app.

We’re looking for a Product Marketing Manager who’s ready to own the user acquisition funnel as a product, from idea to execution to ongoing optimization. In this role, you’ll have the freedom to bring your ideas to life and deepen your expertise in both product and marketing.

What You’ll Be Doing:

Analyze competitors, market trends, and user behavior to uncover new growth opportunities.
Continuously generate, validate, and prioritize bold hypotheses for A/B tests and funnel improvements.
Drive the full cycle of funnel experiments: ideation → design → development → analytics → insights → scale.
Partner closely with cross-functional teams: performance marketing, product, analytics, creative, and engineering, to execute fast.
Collaborate with the creative team to develop campaigns with sharp, clear value propositions.
Exploit AI tools (e.g., ChatGPT, Midjourney, automation frameworks) to accelerate research, ideation, and execution.

What We’re Looking For:

3+ years of experience in Product Marketing, Growth, Product Management, Performance Marketing, or similar roles.
Solid understanding of user acquisition funnels, retention loops, unit economics, and the metrics that matter.
Proven ability to run A/B tests, analyze results, and derive actionable insights.
Experience working with analytics tools (Amplitude, GA, Tableau, etc.) and turning data into stories & actions.
Strong research skills - able to spot trends, analyze competitors, and understand user needs deeply.
Upper-Intermediate English or higher - you can clearly articulate ideas, hypotheses, and results.

What We Offer: