Digital Marketing Specialist with Lead generation

Job Title: Digital Marketing Specialist

Location: Manila, PH

Experience: 3+

Job Type: Full-time

Job Description (not limited to)

We are looking for a skilled Digital Marketing Specialist with expertise in lead generation, content creation, and B2B marketing. The ideal candidate will be responsible for developing and executing marketing strategies for SAP services and Sustainability Data platform (VUPICO SDP) that drive engagement, generate high-quality leads, and establish thought leadership through compelling content.

Key Responsibilities:

• Develop and implement lead generation campaigns across multiple digital channels.
• Create high-quality content, including blogs, case studies, use cases, white papers, and email marketing materials.
• Conduct market research to identify target audiences and trends.
• Collaborate with the sales team to nurture leads and improve conversion rates.
• Analyze campaign performance and provide data-driven insights for continuous improvement.
• Manage SEO, social media, and website content to enhance brand visibility.

Desired skills -

3+ years of experience in digital marketing with a focus on B2B lead generation.

Proven experience in content marketing, including white papers, case studies, and blogs.

Strong understanding of SEO, PPC, and social media marketing.

Proficiency in marketing automation tools (HubSpot, Marketo, Apollo, etc.).

Excellent communication and analytical skills.

Ability to work independently and drive marketing initiatives.

To Apply Fill details and send CV to - charan.ayya@vupico.com

Total Exp-

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Expected Salary in PHP

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