Onsite Bank
Scope of work
Summary:
The Data Scientist role focuses on building propensity models and sizing market opportunities for VMO project with banking clients. This hybrid position requires a blend of data science and engineering skills to create production-grade pipelines. The role is pivotal in driving sales strategy through data-driven outputs. Candidates should have a strong background in Python and SQL, along with proven experience in propensity modeling.
Propensity Modeling & Ranking:
- Predict CTR and engagement probability
- Use models like XGBoost / LightGBM
- Optimize ranking using NDCG, MRR, Precision@K
Feature Engineering:
- Build features from user behavior, interaction signals, and context
- Handle sparse and noisy data
Cold Start Handling:
- Design strategies for new users and new offers
- Implement hybrid and fallback approaches
Bias Handling:
- Mitigate popularity and exposure bias
- Implement diversity and re-ranking strategies
Model Evaluation:
- Define and track CTR, conversion, NDCG, AUC
- Continuously improve engagement metrics
Scalability & Deployment:
- Build systems for millions of users
- Enable real-time or near real-time inference
Requirements
Key Skills:
- Strong Python - the existing model suite is Python-heavy
- Advanced SQL large complex datasets
- Proven propensity modelling experience - built and delivered, not just theoretical
- Genuine hybrid capability - data science and data engineering
- Confident communicator with non-technical stakeholders Hands-on with XGBoost, LightGBM
Nice to Have
- Experience with MLOps and model deployment
- Experience with AWS SageMaker
- A/B testing and experimentation knowledge