Integrated Marketing Manager

Department: Marketing

Location: United States

Description

At Vitech, we believe in the power of technology to simplify complex business processes. Our mission is to bring better software solutions to market, addressing the intricacies of the insurance and retirement industries. We combine deep domain expertise with the latest technological advancements to deliver innovative, user-centric solutions that future-proof and empower our clients to thrive in an ever-changing landscape. With over 1,600 talented professionals on our team, our innovative solutions are recognized by industry leaders like Gartner, Celent, Aite-Novarica, and ISG.

We offer a competitive compensation package along with comprehensive benefits that support your health, well-being, and financial security.

Integrated Marketing Manager
Fully Remote | United States or Canada #_LI-Remote

_Vitech is hiring a creative, hands-on Integrated Marketing Manager to lead digital campaigns, manage our corporate website, drive content creation, and elevate our brand across social and digital channels. This is a high-impact role for someone who excels at product marketing, digital strategy, and cross-functional collaboration.

What you will do:

Digital Marketing and Website Management

• Own the corporate website (WordPress), managing updates, UX, content, and SEO performance
• Execute multi-channel digital campaigns across paid search, paid social, email, and organic channels
• Manage Vitech’s social media presence to build engagement and brand consistency
• Monitor and report on digital performance to inform strategy

Content, Events, and External Communications

• Create and manage content, including blogs, solution briefs, customer stories, and thought leadership
• Support webinars, conferences, and client-facing events
• Partner with PR firms to manage press releases and media opportunities
• Ensure consistent messaging across all external communications

Product Marketing and Go-to-Market Strategy

• Develop clear, compelling messaging and positioning for our enterprise software products
• Lead go-to-market planning for new launches and roadmap communications
• Equip sales and customer teams with pitch decks, collateral, battle cards, and competitive insights

What We’re Looking For:

• 7+ years of experience in B2B marketing, ideally in SaaS, fintech, or insurance tech
• Strong experience in digital marketing, social media strategy, and WordPress website management
• Proven ability to lead integrated campaigns that drive awareness and qualified pipeline
• Familiarity with marketing tools such as HubSpot, Salesforce, Google Analytics, and SEO/SEM platforms
• Excellent writing, editing, and project management skills
• Comfortable working cross-functionally in a fast-paced, growth-oriented environment

Bonus Points

• Background in insurance, retirement, or financial services
• Understanding of buyer journeys and lifecycle marketing
• Experience working with PR agencies and industry analysts
• Bilingual in French and English

Why Join Us?

At Vitech, we believe that diversity fuels innovation, and we’re committed to creating an inclusive workplace where everyone can thrive. We’re an Equal Opportunity Employer and welcome all qualified applicants regardless of race, color, national origin, religion, gender, gender identity, sexual orientation, age, disability, or veteran status.