Content Creation & Design Assistan

Role: Content Creation & Design Assistant

Contract: Full-time Remote Contractor (40 hours weekly / 160 hours monthly)

Business Hours: Monday to Friday, from 9 AM to 6 PM EST (service hours are flexible during this time)

Rate: $10 - $15 hourly / $1,600 - $2,400 monthly (salary is negotiable based on experience and location)

Availability to Start: Immediately

Client's Profile

Founded in 2018, this US-based small business offers 30-minute outdoor photo sessions that are free to book, with customers only paying for the photos they love. It efficiently connects local demand for portrait photography with top-tier professional photographers, handling all marketing, scheduling, and sales to streamline the process. The company operates in over 600 locations across over 60 cities and maintains a 4.9-star rating on platforms like Google, Facebook, and TripAdvisor.

What You'll Do

As a Content Creation & Design Assistant, you'll help shape and elevate the company's brand through compelling visuals across digital platforms. You'll curate high-quality photo assets, design graphics for social media and marketing, and support the rollout of the monthly content calendar. Your responsibilities will include:

Content Design & Creation:

• Design eye-catching, on-brand visuals for social posts, ads, website, and blog using Canva and tools like Photoshop, Illustrator, or Lightroom.
• Create and edit short-form video content for TikTok and Instagram Reels to boost brand storytelling and reach.
• Plan, develop, and execute the monthly content calendar, including strategy, scheduling, asset development, publishing, and post-launch tracking.
• Adapt content formats and styles to fit each platform's audience and trends.

Visual Asset Management:

• Select and manage high-quality photo assets for marketing channels, keeping visuals fresh, brand-aligned, and platform-optimized.
• Maintain well-organized digital files and folders of a curated library of images and graphics that reflect the brand's aesthetic and brand identity across all channels for easy team access.

Engagement & Growth Support:

• Develop a deep understanding of the brand's visual identity, going beyond just posting but also grasping the nuances of each platform's audience, content formats, and trends to maximize engagement and growth, becoming the brand's visual storyteller.
• Keep up with trends in photography, design, and social media to keep content relevant and engaging.
• Track and analyze social media metrics to refine content strategies and support growth.

What You Should Have

Must-haves:

• At least four years of experience in Content Creation, Visual Design, or Social Media Marketing.
• At least one year of experience working remotely with clients/companies from the US, UK, CA, and/or AU.
• Exceptional verbal and written English communication skills.
• Strong proficiency in Canva; working knowledge of Photoshop, Illustrator, or Lightroom.
• Familiarity with Monday.com or similar tools for planning and collaboration.
• Experience managing cloud storage (Google Drive, Dropbox) and keeping files organized.
• Hands-on experience managing Instagram, TikTok, Pinterest, and similar platforms.
• A keen aesthetic eye for photography and visual assets: You must possess an innate ability to identify photos that perfectly reflect the brand's unique style and narrative.
• A genuine passion for visual content, constantly exploring new trends and innovative ways to tell compelling brand stories through imagery and video.
• Ability to rapidly learn and internalize the brand's visual language, consistently produce high-quality, on-brand content.
• Ability to significantly improve and iterate upon the existing visual assets, demonstrating a strong facility for graphic design.
• Ability to produce near-final designs with minimal need for rework.
• Strong time management, clear communication, attention to detail, and openness to feedback.

Technology Specifications:

• Minimum 80 Mbps Internet Speed
• Windows 11 or macOS 15 Sequoia
• Minimum Intel i5 8th gen with 8GB of RAM or Apple M1 chip with 8GB of RAM
• Webcam and Headset
• Designated Office Space

Nice-to-haves:

• Experience supporting marketplaces or service-based brands in photography, events, or lifestyle.
• Familiarity with social media analytics tools (Hootsuite, Sprout Social, Buffer).
• Experience editing videos or reels using CapCut, Adobe Premiere Pro, or similar.
• A project management mindset — proactively spotting improvement areas, setting goals, and tracking results.

Who You Are

We are hoping you are someone who:

• Is a natural visual storyteller with a sharp design eye and a passion for creating compelling imagery that brings a brand to life.
• Can curate and create content that reflects and elevates the brand across digital platforms — from selecting photos and designing graphics to executing a content calendar that drives engagement on Instagram, TikTok, Pinterest, and more.
• Is curious and adaptable, always exploring fresh ways to connect with an audience and refine visual storytelling.
• Stays positive, collaborative, and comfortable working in a supportive, fast-paced team.
• Communicates clearly and brings strong time management, attention to detail, and openness to feedback.
• Is organized, proactive, and able to balance creativity with efficiency.