We are seeking a passionate, strategic, and results-driven Social Media Manager to work closely with our Senior Manager of Digital Marketing to elevate our social media presence. The ideal candidate has a proven track record in social media management, a passion for innovation, and a deep understanding of the latest social media trends and best practices. You should be a creative thinker, an exceptional storyteller, and a performance-driven professional.

Responsibilities:

Collaborate with Digital Marketing leadership to develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and lead generation.
Manage and curate content for all social media platforms, with a strong emphasis on LinkedIn.
Manage social media requests from stakeholders and create or schedule social media posts copy and media.
Create and manage a content calendar to ensure consistent posting and optimal engagement times.
Act as a strategic partner with stakeholders to guide how to adjust content for performance on social media channels, and work with a Design agency to drive design innovation and boost social media engagement.
Monitor and analyse social media metrics to measure the success of campaigns and adjust strategies accordingly.
Conduct A/B tests on social media to optimize content performance.
Support our social media advocacy program, encouraging and guiding participation.

Requirements:

2+ years of experience in social media management, preferably in the B2B SaaS industry.
Solid creative mind and storytelling skills with the ability to generate engaging content.
Strong understanding of LinkedIn and other social media platforms.
Proficiency with design tools and social media management tools.
Proficiency in social media analytics.
Understanding of social media algorithms, SEO, and content trends.
Attention to detail to ensure accuracy and proper spelling on social media posts.

Desirable: