Digital marketing Expert

Job Title: Digital Marketing Specialist (SEO & Outreach & Product Marketing)

Location: Remote

Job Type: Full-time

Experience Level: 3-5 years of experience

STARTUP/SAAS EXPERIENCE REQUIRED

We’re looking for an all rounded Digital Marketer who knows how to rank, optimize, and amplify content. If you can take charge of SEO (technical + content), backlink/linkbuilding outreach, YouTube marketing, and product marketing, this is for you.

You’ll report to a Senior Marketing Manager but will have full ownership of SEO and outreach. That means figuring things out, making decisions, and moving fast. If rankings drop, a campaign flops, or content isn’t performing, you analyze, adjust, and find a better way forward.

Only apply if you:

• Have 3-5 years of experience in SEO and digital marketing
• Have worked in a startup or SaaS company before
• Can work without constant supervision, you spot problems and solve them
• Know your way around Google Search Console, GA4, AHREFs, SEMrush, Moz, and the like
• Have hands-on experience with backlink outreach and improving domain authority
• Have fluent English communication skills (for outreach and partnerships)

If you’re looking for a role where you’re handed a detailed playbook and told exactly what to do, this isn’t it.

What you'll do:

Outreach & Backlink Generation

• Build and execute a creative backlink acquisition strategy, including high-authority linkbuilding, guest blogging, listicles, and vendor partnerships.
• Monitor and manage backlink profiles, ensuring a strong and diverse link-building strategy.

Youtube Marketing

• Optimize YouTube content for search & engagement (thumbnails, titles, descriptions, tags)
• Work on video marketing strategies to drive traffic and conversions
• Repurpose video content into blogs, LinkedIn posts, and short clips

SEO & Website Management

• Develop and execute SEO strategies to improve organic search rankings and website traffic.
• Hands-on experience with Google Search Console and Google Analytics to monitor website performance, track key metrics, and optimize accordingly.
• Conduct keyword research, on-page optimization, internal linking and technical SEO improvements.
• Regularly audit the website and implement fixes for SEO, speed, and user experience enhancements. You will have a web programmer to work with.
• Collaborate with developers to ensure SEO best practices are implemented on new and existing websites.

Content Marketing

• Execute content strategies that align with SEO and business objectives.
• Personally create, and also collaborate with internal teams or freelancers to produce blog posts, articles, and other digital content.
• Optimize existing content for better rankings and user engagement.
• Plan and execute content distribution strategies for maximum reach and engagement.

Requirements

• Must have experience writing, publishing blogs
• Ability to create and manage content that aligns with SEO and marketing goals
• Excellent communication skills for outreach and partnership-building
• Experience working in a fast-paced environment with minimal supervision
• Looking for a self starter, willing to learn new tools and open to new ways of doing things by applying experiment and optimizing based on data approach

Nice to Have

• Experience with CMS platforms like WordPress, Elementor
• Familiarity with HTML, CSS, and basic web development for SEO purposes.
• Knowledge of paid search and social media marketing.
• Have used CRM platforms like HubSpot, Apollo

Why Join Us?

• UXArmy is at an exciting stage of growth. Be part of a dynamic team where you will be empowered and your expertise valued.
• Work in a fast-growing start up with exciting projects and challenges.
• Competitive salary and opportunities for career growth

How to Apply

• Send your CV to tanya@uxarmyglobal.com if this sounds like you!