Uniguest is seeking a Product Marketing Director to lead strategic initiatives to position and grow SaaS products in competitive markets. In this position, you’ll own the go-to-market strategy, drive cross-functional alignment, and ensure that product value is clearly communicated to customers and internal stakeholders. This position is a remote work environment based in the United States.

Primary Responsibilities

Lead the development of product positioning, messaging, and competitive differentiation for SaaS offerings.
Own and execute go-to-market strategies for major product launches and feature rollouts.
Partner with product management to influence roadmap decisions based on market insights and customer feedback.
Enable sales and customer success teams with compelling narratives, tools, and training.
Conduct in-depth market, customer, and competitive research to inform strategy.
Collaborate with demand generation and content teams to drive awareness and adoption.
Analyze product performance and campaign effectiveness to refine messaging and strategy.

Experience & Skills

Proven success in launching and scaling SaaS products.
Strong strategic thinking and storytelling skills.
Experience working closely with sales, product, and executive teams.
Familiarity with tools like Salesforce, Marketo, and product analytics platforms.

Required Qualifications

5–8+ years of product marketing experience, with at least 3 years in B2B SaaS.

What We Offer

Supportive leadership team that rewards initiative and success.
Medical, Dental and Vision Insurance Plan options.*
401k Plan with Employer Match.
Paid Time Off Programs including vacation, sick leave, volunteer time off and parental leave.
Employee Assistance Program (EAP).
Employee Referral Bonus Program.
Career development and potential for advancement opportunities.
Performance bonuses.
Employee Recognition Rewards Program.
Benefits package will depend on your position, location, and other eligibility requirements.

About Uniguest

Uniguest is the global leader in providing highly secure, fully managed customer-facing technology solutions on an outsourced basis to the hospitality, senior living, specialty retail, education, and corporate sectors. Our suite of turnkey consumer-facing technology solutions includes hardware and software solution packages, system implementation, and 24/7/365 multi-lingual support for public space kiosks, purpose-built kiosks (PC, iMac, tablet), digital signage, Interactive TV, tablets, remote printing, and more – all designed to deliver a consistent and safe experience to our clients’ customers.

Uniguest is committed to equal employment opportunity and to providing all people equal access to employment without regard to personal characteristics that are unrelated to their ability, performance, or qualifications. Uniguest prohibits discrimination and harassment against any employee or applicant for employment based on race, color, religion, national origin, sex, sexual orientation, marital status, pregnancy, gender identity, veteran status, disability, genetic information, age, or any other basis protected by law.