Marketing Technologist

What You’ll Do

You’ll be the bridge between marketing strategy and the technology stack that supports it. Your job is to make sure we’re capturing, reporting, and using data effectively to drive real results. This role supports both internal marketing ops and client delivery.

Responsibilities

• Own the setup, maintenance, and optimization of CRMs like HubSpot and Salesforce
• Set up and troubleshoot tracking via Google Tag Manager, GA4, Meta Conversion API, and Search Console
• Manage integrations between CMSs, CRMs, and ad platforms
• Run quality control on lead flows, attribution models, and marketing automations
• Build reports that show performance across platforms
• Advise on technical marketing decisions, especially around lead capture, event tracking, and performance visibility
• Maintain light dev operations, including basic web hosting tasks and working knowledge of DNS, SSL, and site speed tools
• Support clients running on WordPress and HubSpot CMS

Requirements

• 3+ years in a marketing operations, marketing technology, or analytics role
• Advanced knowledge of HubSpot and Salesforce
• Hands-on experience with Google Analytics 4, Google Search Console, Google Tag Manager, and Meta Conversion API
• Familiar with basic web hosting environments (e.g., cPanel, Cloudflare, Namecheap, GoDaddy)
• Strong working knowledge of WordPress and HubSpot CMS
• Can audit and set up conversion tracking across platforms
• Understands how to document and maintain clean processes

Nice to Have

• Experience with lead scoring models or qualification workflows
• Familiarity with Zapier, Make, or other integration tools
• Previous agency experience or ability to juggle multiple priorities