We are looking for a Senior Marketing Analyst with strong expertise in Paid Media, SEO, Organic Content, Lead Generation, and AI tools to drive both short-term results and long-term growth.

What You’ll Do

Paid Media & SEO

Manage and optimize Google Ads, Meta Ads, and LinkedIn Ads campaigns.
Develop and implement SEO strategies (on-page, off-page, and technical).
Conduct keyword research and optimize website content for traffic and conversions.

Lead Generation & Analytics

Create, manage, and optimize lead generation funnels (email campaigns, gated content, webinars).
Track and report KPIs (CTR, CPL, CAC, ROAS) using Google Analytics, HubSpot, or similar CRM/automation tools.
Align marketing-qualified leads (MQLs) with sales-qualified leads (SQLs) for smoother sales handovers.

Social Media & Brand Awareness

Develop and manage campaigns on LinkedIn, Instagram, YouTube, and emerging platforms to build authority and drive leads.
Work closely with creative and design teams to deliver engaging content, short-form videos, and thought-leadership campaigns.

AI & LLM (Large Language Models) Marketing Applications

Leverage AI/LLM tools (Gemini, ChatGPT, Jasper, etc.) to automate content creation, optimize copy for SEO, and enhance personalization at scale.
Experiment with AI-driven customer engagement tools (chatbots, predictive analytics) to improve conversion rates.

Requirements

English (advanced).
Proven results in Google Ads and SEO campaigns.
Experience with organic content creation and inbound marketing.
Solid background in B2B marketing.
Degree in Marketing, Advertising, Business, or related fields.

Nice-to-Haves

Experience with CRM tools (HubSpot, RD Station, Salesforce, etc.).
Certifications in Google Ads, Analytics, or SEO.
Knowledge of ABM (Account-Based Marketing).
Experience with CRO (Conversion Rate Optimization) and landing page testing.
Familiarity with marketing automation and advanced analytics dashboards.
Hands-on experience with AI-driven marketing workflows (prompt engineering, automated reporting, AI-assisted SEO).