Marketing and Social Media Content Creator

We’re looking for a creative, detail-oriented, and strategic Marketing and Social Media Content Creator to join our team on a part-time basis. You’ll help implement and execute marketing strategies for a variety of clients (many of which are charities and faith-based organizations), focusing on content creation, digital advertising, and account management. You’ll collaborate closely with our internal team but work independently to deliver strong results.

Please note: We are only seeking individual contractors/freelancers. Please do not apply if you are part of or subcontracting through a marketing agency.

Key Responsibilities:

Social Media Setup and Account Management

• Create and configure new social media accounts (e.g., Instagram, Facebook, TikTok, YouTube, etc.)
• Set up profile information, branding elements, and account settings
• Optimize accounts for visibility and engagement
• Monitor engagement (likes, comments, shares, etc.) and provide monthly performance reports
• Respond to comments and direct messages to help build community and maintain a consistent brand voice

Strategy and Planning

• Identify key objectives and help shape the brand narrative for each client
• Develop audience profiles and personas
• Recommend platforms, channels, and outreach strategies based on client goals
• Assist with marketing budget planning and allocation
• Create a content calendar and overall social media/content strategy

Content Creation and Copywriting

• Design and develop two social media posts per week, per client (may include both static and short-form video)
• Use Canva or Adobe Creative Suite (Photoshop, Premiere Pro, Illustrator, etc.), Cap Cut, etc.
• Develop high-quality written content for various platforms, including but not limited to websites, blogs, social media, and email campaigns

Advertising and Promotion

• Research and evaluate paid advertising opportunities
• Run and optimize paid ad campaigns on: Facebook/Instagram (Meta), TikTok, Google Ads / YouTube
• Make data-informed recommendations to improve ROI

Website and Digital Asset Support

• Make light updates to client websites (e.g., WordPress, Squarespace)
• Ensure content and branding is consistent

Qualifications:

• A minimum of 3 years direct experience required
• A self-driven individual who understands how to create content that aligns with brand tone and goals
• A creative and strategic thinker with hands-on experience creating and managing content across multiple platforms
• Strong graphic design skills and comfortable with design tools (Adobe skills highly desired)
• Proven experience in copywriting, excellent proofreading skills
• Confident running social media advertising campaigns, including setup, targeting, and optimization; strong knowledge of Meta Ads Manager
• Experienced in building and managing brand presence online
• Proficiency in SEO best practices and keyword research techniques
• Knowledge of working with and updating websites (e.g. WordPress, Squarespace)
• Able to work independently, manage deadlines, and communicate clearly
• A reliable freelancer/independent contractor (not part of or subcontracting through an agency)

Position Details:

• Part-time, hours vary depending on client workload
• Remote position
• Flexible working hours
• Pay negotiable based on experience and scope

How to Apply:

• Apply directly through this job posting with a resume, no calls/emails please
• Portfolio or samples/links to social media posts (static and video) you've created and written work (captions, newsletters, etc.) is highly encouraged