Vice President of Product Marketing

Company Description True One is a Singapore-headquartered family office that serves as the strategic hub for a diverse portfolio of businesses across energy, fintech, consumer electronics, education, clean technology, and global trade. Its portfolio includes Sing Fuels, 129Knots, VIDA Technologies, Sing Lubes, Tara Knots, V Flow Tech (Africa), and True Trades. Leveraging Singapore’s position as a global financial and innovation center, True One combines forward-thinking strategies with advanced technologies to create new market opportunities. The firm emphasizes collaboration, operational excellence, and sustainability to help its companies lead in their sectors. True One operates as a catalyst for bold ideas and industry-defining innovation, delivering long-term value in a rapidly evolving global environment.
Role Description This is a full-time remote role for a Vice President of Product Marketing at True One. The Vice President of Product Marketing will define and own product positioning and messaging across the portfolio, ensuring clear differentiation and alignment to target markets. This role will lead go-to-market strategy, including launch plans, pricing and packaging recommendations, sales enablement materials, and performance tracking. Day-to-day responsibilities include partnering with product and business leaders to shape product roadmaps, conducting market and competitive analysis, and developing data-driven marketing plans that support growth and cross-portfolio synergies. The role will collaborate closely with sales teams to create playbooks, pitch decks, and training, and with marketing teams to drive demand generation campaigns across channels. The Vice President will also establish best practices, performance metrics, and processes that scale product marketing activities across multiple geographies and industries.
Qualifications

• Strong go-to-market strategy and product launch skills, including experience with Go-to-Market Strategy and Product Management.
• Expertise in product positioning and narrative development, including Positioning (Marketing) and core Marketing capabilities.
• Demonstrated ability to partner with and enable Sales teams, including creating sales tools, playbooks, and training.
• Proven leadership in cross-functional environments, with the ability to influence product, marketing, and commercial stakeholders.
• Experience in multi-industry or portfolio environments (e.g., energy, fintech, technology, or global trade) is highly beneficial.
• Strong analytical skills, including market research, competitive analysis, and performance measurement using data and metrics.
• Excellent written and verbal communication skills, with the ability to present complex ideas clearly to executive and non-executive audiences.
• Background in senior product marketing or related leadership roles; advanced degree in business, marketing, or a related field is an advantage.