Consumer insights Marketing Researcher-$90/hr

Responsibilities:

• Act as the primary point of contact for Insights with the Subscriptions and Growth team
• Run qualitative and quantitative research to help understand the customer journey, as well as optimize plan names and positioning for new and changing subscriptions plans.
• Build research roadmap, working with stakeholders and Strategy & Operations teams to prioritize asks
• Deeply understand our customer and their path through subscriptions, working with the Analytics team to understand consumer behavior

Role Summary:

In this role, you will be part of the Insights & Analytics team within the Platforms and Devices Strategy & Operations team. You will sit on the Marketing and Go-to-Market Insights team, driving consumer insights around our subscriptions products. You will run qualitative and quantitative research, working closely with the broader Insights & Analytics team.

Mandatory:

• 5+ years of relevant marketing research experience is required; bachelor’s degree required; master’s preferred
• Relevant experience includes working at a market research firm and/or working in a consumer insights / market research role within an organization
• Mastery of skills used across steps in the research process, including research design, project management, data analysis, and synthesis of insights into a narrative.
• Clearly demonstrated success in drawing out, synthesizing, and connecting insights to marketing and go-to-market strategy
• Strong stakeholder communication, presence, and relationship management skills, including the ability to facilitate meetings to successful outcomes.

Nice to have:

• Experience working in a technology and/or social media company or agency role