Marketing Strategist / Account Manager

Location: Remote (U.S.)

Salary Range: $90K-$105K

Experience: 10+ years

About TREW Marketing

TREW Marketing is a strategy-first B2B marketing agency serving engineering, manufacturing, industrial automation, software, test and measurement, semiconductor, and other highly technical companies.

Since 2008, we've helped technical organizations clarify their positioning, strengthen their brands, engage engineering audiences, and generate new business opportunities through strategic marketing programs grounded in research and industry expertise.

Our clients solve complex problems. We help them communicate their value clearly, build trust, and grow.

Position Overview

TREW is looking for a Marketing Strategist / Account Manager who can serve as a trusted marketing advisor to technical B2B companies while ensuring their programs are strategically sound, well managed, and aligned with business goals.

The ideal candidate has experience working with engineering, manufacturing, industrial automation, technology, or other technical B2B organizations and understands the unique challenges of marketing complex products and services to technical buyers. This person brings together brand positioning and messaging expertise, integrated marketing strategy, and disciplined account leadership.

One day you might lead a messaging workshop with corporate and technical leaders, the next you may turn business priorities into an actionable marketing plan, guide a cross-functional team through a complex campaign, analyze performance, or help a client navigate a high-stakes decision. You will own a portfolio of client relationships, maintain command of the details that keep work moving, and continually connect strategy and execution back to measurable marketing and business outcomes.

Responsibilities

Account Management

• Manage a portfolio of client accounts, providing ongoing strategic guidance, identifying growth opportunities, and ensuring work aligns with client objectives
• Translate account strategy into integrated marketing plans and adjust those plans as data, business priorities, risks, and opportunities evolve.
• Collaborate with account directors, strategists, specialists, and writers to keep projects on schedule and clients informed
• Help identify opportunities to expand client relationships through additional strategic services when appropriate
• Facilitate workshops, discovery sessions, and planning meetings with client stakeholders
• Contribute to marketing planning, brand strategy, product launch, and website strategy engagements
• Present recommendations with confidence and clarity
• Build trusted relationships with client teams and executive leaders

Marketing and Brand Strategy

• Lead brand discovery sessions and stakeholder interviews
• Develop positioning platforms, messaging frameworks, and value propositions at both the corporate level and technical product platform level
• Create brand narratives that support business goals and growth strategies
• Create thought leadership platforms and messaging themes for executives and subject matter experts
• Collaborate with content and account teams to amplify thought leadership across channels
• Lead campaign, product, and annual marketing planning for project and retainer clients; write and review related downstream content as needed
• Stay informed on industry trends, buyer behavior, AI, and emerging topics impacting technical markets

Qualifications

• 10+ years of experience in B2B marketing, with a focus on technical writing, content strategy, and brand messaging
• Experience working with engineering, manufacturing, industrial automation, software, cybersecurity, semiconductor, technical services, or other technical B2B organizations strongly preferred
• Experience leading cross-functional marketing teams, managing marketing programs in-house, or managing agency account teams
• Experience working across business and technical leadership teams on corporate-level brand and marketing initiatives
• Strong interviewing, facilitation, and presentation skills
• Excellent writer with the ability to simplify complex technical topics
• Ability to balance strategic thinking with practical execution
• Comfortable working independently in a remote environment

What Success Looks Like

• Client relationships grow through trust, strategic guidance, and results
• Client programs remain aligned with business goals and are adjusted thoughtfully as performance, priorities, risks, or opportunities change.
• Cross-functional account teams have the context, direction, and support they need to do excellent work efficiently
• Marketing plans, messaging frameworks, and brand initiatives create a foundation for future growth
• Clients view TREW as an indispensable strategic partner

Why TREW

We're a small, experienced team that values strategic thinking, collaboration, and continuous learning.

You'll work directly with executives, technical experts, and marketing leaders solving complex challenges in industries that power innovation—from industrial automation and semiconductors to engineering services and advanced manufacturing.

If you enjoy uncovering what makes companies different, helping leaders find their voice, and building brands that earn trust, we'd love to hear from you.