Media Buyer / Marketing Specialist

Performance Media Buyer

About the Role: High Volume, High Impact

At Tradies AI, we don't just run ads; we dominate the trade industry. We are looking for an elite Performance Media Buyer to join a dedicated Pod. You will be responsible for the ad performance of ~30-35 trade business owners, ensuring they have a consistent flow of high-quality leads that actually turn into jobs.

You will sit in a high-speed feedback loop between an Appointment Setter (who tells you if lead quality is good) and a Digital Strategist (who manages the client relationship). If you thrive in a fast-paced environment where data dictates your next move, this is your role.

Key Responsibilities

• Full-Cycle Ad Management: Launch, manage, and optimize Meta (Facebook/Instagram) and Google Ads campaigns for 30+ accounts.
• Rapid Iteration: Use daily feedback from our Appointment Setters to pivot targeting, hooks, and creative within 4 hours of identifying a quality issue.
• The "Pod" Collaboration: Attend daily 15-minute "War Room" meetings to fix high-CPL accounts and ensure all clients are in the "Green Zone."
• Onboarding & Launch: Execute flawless technical setups (Pixel, Lead Forms, GHL Integration) for new clients entering your pod.
• Data Mastery: Use Looker Studio to track performance and provide the Strategist with clear "Action Plans" for every account.

Who You Are

• The Scale Specialist: You have managed at least 15-20+ accounts simultaneously. You know how to use naming conventions and automated rules to stay organized.
• Direct Response Obsessed: You understand hooks, creative testing, and lead-gen forms. You know that a "cheap lead" is useless if the setter can’t book it.
• Tech-Stack Proficient: You are an expert in Meta Ads Manager and have a solid understanding of GoHighLevel (GHL), Zapier, and Google Ads.
• Fast & Accurate: You take pride in "Zero-Error" launches. You check your location targeting and lead mapping twice before hitting publish.
• Tradie Fluent: (Bonus) You’ve run ads for Roofers, Solar, Plumbers, or Landscapers and know what makes a homeowner click.

Why Tradies AI?

• Proven Systems: We have a clear Pod structure. You aren't guessing; you are executing within a winning framework.
• No Client Management: The Strategist handles the calls. You focus 100% on the ads and the data.
• High-Octane Culture: We move fast, we test constantly, and we reward results.
• Growth Path: As the agency scales, top Media Buyers move into Head of Media Buying or Operations roles.

Requirements

• 2+ years of agency-side Media Buying experience.
• Proven track record of managing $20k+ in monthly aggregate ad spend.
• Deep experience in Lead Generation (not just E-commerce).
• High-level communication skills for internal pod collaboration.

Role Specification

• This is a contractor full time role