Marketing Manager II (Product)

About the Company

Veeam is a Data and AI Trust Company focused on helping organizations understand, secure, and protect their data and AI to support the safe adoption of AI at scale. As a market leader in data resilience and data security posture management, Veeam addresses the convergence of identity, data, security, and AI risk.

Headquartered in Seattle, Veeam operates in more than 30 countries and protects over 550,000 customers worldwide.

About the Role

Veeam is seeking a Senior Product Marketing Manager for Veeam Data Platform. This role focuses on translating complex technologies into clear, compelling, benefits-driven messaging for technical audiences, customers, partners, and sales teams.

The successful candidate will lead product outreach, web, and content strategies while developing campaigns, demos, videos, and webinars that communicate the value of Veeam's innovations. Working closely with Product Management, Product Strategy, and Marketing teams, the role will help strengthen market positioning, support customer acquisition and expansion, and make technical capabilities easier to understand and apply.

Key Responsibilities

• Own and develop product outreach, web, and content strategies for Veeam Data Platform to support customer acquisition and expansion.
• Manage the lifecycle of related marketing assets, ensuring accuracy and relevance.
• Develop a strong understanding of the product and communicate its practical benefits through clear, customer-focused stories.
• Collaborate with Product Management and Product Strategy teams to understand product value and develop compelling content for new Veeam innovations.
• Design and support campaigns using technical expertise to create interactive Storylane and dynamic demos, presenter-led demonstrations, technical videos, and webinars.
• Develop and execute launch assets for new technologies and product support.
• Translate complex technical capabilities into clear benefits that resonate with end users and partners, helping attract prospects and retain existing customers.
• Work with the Product Marketing team to refine Veeam's market positioning using knowledge of competitive landscapes and buyer personas.
• Build and apply deep knowledge of Ideal Customer Profiles (ICPs), buyer personas, and key use cases to strengthen messaging, targeting, and content strategy for a technical product.
• Communicate data resiliency benefits effectively to both executives and technical practitioners.

Technologies You'll Work With

• Veeam Data Platform.
• Virtualization technologies.
• Cloud platforms.
• Enterprise applications.
• Databases.
• Hyperconverged infrastructure (HCI).
• Security and governance technologies.
• Storylane and dynamic demo platforms.
• Webinar and video platforms.
• Salesforce and commercial technology ecosystems.
• AI-enabled productivity and automation tools.

Required Qualifications

• 5–10 years of experience in B2B software roles, such as technical sales, sales engineering, product marketing, or product management.
• Strong technical knowledge; experience in backup, recovery, security, or monitoring is preferred.
• Strong business acumen and the ability to communicate complex concepts in terms of business value.
• Experience managing pipeline activities day to day, working closely with Campaigns, Marketing Operations, and Analytics teams, and identifying corrective actions when campaigns or sales indicate underperformance.
• Strong storytelling skills, with the ability to communicate compelling technical visions verbally and in writing to drive business results.
• Ability to present product use cases to both technical and non-technical audiences.
• Data-driven mindset, with a focus on establishing and improving metrics, KPIs, and business impact.
• Innovative approach, with the ability to challenge existing practices, experiment with new ideas, and support market and mindshare growth.
• Proactive leadership skills and the ability to manage multiple projects independently and develop new initiatives.
• Collaborative approach to working with teams, building alignment, and delivering shared goals.
• Customer-focused mindset, with an emphasis on the entire customer journey.
• Bachelor's degree in Computer Science, Engineering, Marketing, or a related field.
• Ability to work in a remote, global team environment and travel up to 15%.

Preferred Qualifications

• Experience with software, cloud, or as-a-Service (aaS) delivery.

Salary & Benefits

Compensation

Veeam provides a total target compensation (TTC) range that includes base pay and a performance-based bonus. For roles with a commission plan, the range represents On Target Earnings (OTE), including base salary and variable commission.

Compensation decisions consider experience, education, skills, and geographic location. Offers are typically made below the midpoint of the applicable range.

U.S. Geographic Compensation Ranges

Geographic ZoneLocationsTotal Target Compensation

Zone 1

San Francisco Bay Area, New York City Boroughs

$211,440–$392,760 USD

Zone 2

Washington, California (excluding San Francisco Bay Area)

$193,820–$360,030 USD

Zone 3

Texas, Illinois, North Carolina, Colorado, Massachusetts, Pennsylvania, Virginia, Oregon, Nevada, Hawaii, New York (excluding NYC boroughs); sales roles in Georgia, Ohio, and Arizona

$176,200–$327,300 USD

Zone 4

All other U.S. locations

$153,294–$284,751 USD

Benefits include:

• Unlimited paid time off.
• 12 paid holidays, including four global VeeaMe Days for self-care.
• 24 paid volunteer hours annually through Veeam Cares.
• Paid parental leave: 8 weeks for all parents and 16 weeks for birthing parents.
• Medical, dental, and vision coverage starting on the first day.
• Mental health support, therapy sessions, and digital wellness tools through the Employee Assistance Program.
• 401(k) retirement plan with company matching contributions.
• Fertility, adoption, and surrogacy support through Maven.
• AirVet 24/7 virtual veterinary care at no cost.
• Legal services, identity protection, and supplemental health insurance options.
• Tax-advantaged spending accounts for healthcare, dependent care, and commuting.
• Learning and development opportunities through LinkedIn Learning, O'Reilly, mentoring, workshops, and events such as the annual Global Day of Learning.

Location & Work Arrangement

Remote position. Candidates should be comfortable working in a global team environment and willing to travel up to 15%.

Equal Employment Opportunity

Veeam Software is an equal opportunity employer and does not tolerate discrimination based on race, color, religion, gender, age, national origin, citizenship, disability, veteran status, or any other classification protected by federal, state, or local law. All candidate information will be kept confidential.

Recruitment Privacy & Application Accuracy

Personal data collected during recruitment will be processed in accordance with Veeam's Recruiting Privacy Notice, which explains how candidate information is collected, used, and handled during hiring.

By submitting an application, candidates confirm that the information and supporting documents provided are complete and accurate to the best of their knowledge. Misrepresentation, omission, or falsification may result in disqualification or termination if discovered after employment begins.