About Toloka
Toloka is a leading data partner for LLM and Generative AI developers, providing essential data solutions that power the next generation of AI technologies.
Role Overview
We are seeking an experienced B2B Email Marketing Specialist who understands highly technical audiences and can develop compelling content for AI and machine learning professionals. This part-time contract role requires someone who can manage the entire email marketing process from strategy to analytics.
Key Responsibilities
- Develop and execute comprehensive email marketing strategies aligned with our company’s priorities that reach technical B2B audience
- Create engaging, technical content that resonates with AI developers and data scientists
- Manage the full email marketing lifecycle from concept to delivery and analysis
- Optimize campaigns based on performance metrics and industry benchmarks
- Collaborate with product and technical teams to accurately translate complex concepts into valuable content
- Maintain and segment our email database to ensure targeted communications
- Stay current with email marketing trends and best practices in the AI/ML industry
Requirements
- 5-10 years of experience in email marketing, preferably in technical B2B environments
- Demonstrated success creating content for technical audiences, particularly in AI, ML, or data science fields
- Strong understanding of email marketing platforms and analytics tools
- Excellent writing skills with the ability to explain complex technical concepts clearly
- Experience with A/B testing, list segmentation, and campaign optimization
- Knowledge of email deliverability best practices and compliance regulations
- Self-motivated with excellent time management skills for remote contract work
Preferred Qualifications
- Experience marketing to AI developers, data scientists, or machine learning engineers
- Familiarity with the LLM and Generative AI ecosystem
- Background in data-driven marketing strategy
- Understanding of technical marketing in the AI tools and services space
Contract Details
- Part-time contract position
- Remote work arrangement
- Flexible hours with project-based deliverables
How to Apply
Please submit your resume, portfolio of relevant email marketing campaigns, and a brief cover letter explaining your experience with technical B2B audiences.