Brand Designer

About Tiny Health

Tiny Health is the first precision microbiome wellness company dedicated to helping every person start — and stay — healthy for life. Founded in 2020 by microbiome scientists and physicians, we’re redefining personalized health through strain-level, clinical-grade microbiome testing. Our platform uses shotgun metagenomics to uncover the root causes of gut and vaginal imbalances, empowering families and practitioners with actionable, evidence-based insights. Trusted by over 100,000 customers, Tiny Health’s mission is to make microbiome science accessible, preventive, and impactful — from the first 1,000 days to the last. If you’re passionate about cutting-edge science, health innovation, and helping people live better lives, join us in shaping the future of precision wellness. Learn more at tinyhealth.com

The Opportunity

As Brand Designer, you will shape and evolve Tiny Health's visual identity, driving brand awareness, user engagement, and growth across all marketing channels. This is a hands-on role—you will both set creative direction and execute the work, designing brand collateral including website pages, social media assets, email campaigns, packaging, and more. You'll ensure brand consistency as we scale while remaining deeply involved in day-to-day design output. This position reports directly to the Marketing Lead.

How to Apply: Does this role sound like a good fit for you? Email marketing.cv@tinyhealth.com and fill out the intake form. Include the role's title in your subject line and send along with the following: CV, portfolio (if applicable), and a cover letter indicating:

1. Why Tiny Health
2. Why You
3. One thing you’d improve or test in our current brand design

Intake Form: https://docs.google.com/forms/d/1gHEG-sGUqVTenLJ3HEkC40G8ohwrqPs85jYHwlOs5e0/edit

What You’ll Do

• Lead creative direction and produce assets for digital campaigns, landing pages, email, social, ads, print, packaging, and events across our direct-to-consumer and B2B channels
• Build, extend, and evolve our visual language, making strategic recommendations for brand expression (illustrations, icons, colors, typography, animations, motion, etc.)
• Own and maintain Tiny Health's Brand Guidelines/Standards, ensuring consistency across all touchpoints
• Build scalable systems: Develop self-serve templates, asset libraries, and processes that enable non-designers to create on-brand materials efficiently
• Collaborate cross-functionally with marketing, product/UX, science, and external agencies to translate business objectives into compelling creative
• Strong stakeholder management skills, including the ability to synthesize conflicting input, ask clarifying questions, and make informed creative decisions that serve broader business goals
• Simplify complexity: Turn scientific and health concepts into accessible, persuasive visuals that educate and convert
• Optimize for performance: Iterate on creative based on data and channel-specific requirements to improve results
• Provide creative input: Offer a strategic perspective on brand positioning and visual storytelling as we expand into new markets

Preferred Qualifications

• 5-7+ years of professional brand design experience, ideally in a full-time capacity at fast-paced startup environments (DTC health/wellness experience strongly preferred)
• Degree in Graphic Design, Marketing, or equivalent work experience
• Strong portfolio demonstrating brand system development, multi-channel campaigns, and visual storytelling
• Meticulous attention to detail, as evidenced by a flawless portfolio
• Expert proficiency in Figma, Adobe Creative Suite, and Canva
• Ideally familiar with Webflow, Webflow CMS, and its applications
• Proven ability to develop and scale brand systems, not just execute one-off assets
• Track record of translating complex concepts into clear, compelling visuals
• Strong communication skills with the ability to present and defend creative decisions
• Excellent project management skills with ability to prioritize across multiple workstreams
• Self-directed, proactive, and comfortable with ambiguity
• Thrives as a doer: Excited to be in the weeds producing work, not just directing others

About Us

• Crazy ambitious mission: we're reinventing how we should think about pregnancy and infant wellness, leveraging all the exciting research in the early-life microbiome space. From there on, we expand into adult gut and vaginal microbiome health for overall wellness. This is an opportunity to have a trajectory-altering impact on humanity
• Feels like family: we have a grown-up, thoughtful culture but we love having a playful side and a sense of humor
• ‍Lots of room to experiment, iterate, and build: we have a huge vision and you'll have the opportunity to grow rapidly and influence the strategic direction of the company (and we have 2+ years of runway to make that happen)
• Transparent culture: we do the right thing: by the team, users, stakeholders. When you have complete trust in your teammates, you can be much more open and move faster ;)
• Our core values:
• Learn fast, be better (get to the root cause)
• Relentlessly resourceful but know when to ask for help (scrappy but smart)
• Think like an owner (have accountability)
• Act with honesty and empathy (radical candor)
• Delight people by anticipating their needs (be proactive and thoughtful)