Product Marketing Manager

1. Key Responsibilities:

Develop annual marketing plans and budgets for the French market, ensuring alignment with global strategies. Analyze market data to optimize resource allocation.

Localize marketing materials (e.g., SI Deck, product info, sales pages) including translation, content adaptation, and compliance checks.

Communicate with local clients and vendors in French to coordinate projects and resolve issues.

Manage KOL partnerships, negotiate terms, and reduce intermediary costs to maximize ROI.

Plan and execute PR activities, evaluate media collaborations (e.g., TF1/20 Minutes), and enhance brand visibility.

Facilitate crossdepartment collaboration, ensuring seamless communication between local and global teams.

2. Qualifications & Requirements:

Education/Experience: Bachelor’s degree in Marketing, Business, or related field; 5+ years of marketing experience, preferably in international/French markets.

Knowledge: Understanding of French consumer behavior, digital marketing, PR, and KOL strategies. Familiarity with budget management and data analysis.

Skills: Fluent in French and English; strong localization, project management, and crosscultural communication skills.

Leadership: Ability to drive crossteam collaboration and lead projects under tight deadlines.

Preferred: Experience in French media, consumer goods, or tech industries; ability to thrive in fastpaced environments.