Social Media Manager

About The Opportunity

A fast-scaling digital-first brand operating at the intersection of B2B thought leadership and consumer engagement, we drive visibility, trust, and conversion through strategic social storytelling. We’re not just posting—we’re building communities, shaping narratives, and influencing industry conversations across LinkedIn, Instagram, Twitter/X, and YouTube. Our Social Media Manager owns the voice, rhythm, and ROI of our global digital presence—turning audience insights into content that converts. Role & Responsibilities

• Plan, produce, and publish high-impact, platform-optimized content calendars across LinkedIn, Instagram, Twitter/X, and YouTube—aligning with brand positioning and business goals.
• Lead community engagement: respond to comments, DMs, and mentions in real-time; moderate discussions; and foster loyal follower growth with strategic hashtag, influencer, and UGC campaigns.
• Collaborate with Marketing, Sales, and Product teams to turn product updates, customer wins, and industry trends into compelling social narratives.
• Track, analyze, and report on KPIs—reach, engagement rate, follower growth, conversions, CTR—using native analytics and tools like Sprinklr, Hootsuite, or HubSpot.
• Test, iterate, and scale paid social campaigns (Meta Ads, LinkedIn Ads, Twitter/X Ads) to maximize ROAS while maintaining brand tone.
• Stay ahead of algorithm shifts, platform features, and cultural trends—continuously optimizing content formats (Reels, carousels, threads, Lives) for virality and retention.

Skills & Qualifications

Must-Have

• LinkedIn
• Instagram
• Twitter/X
• Meta Ads Manager
• LinkedIn Ads
• Hootsuite
• Sprinklr
• Google Analytics

Preferred

• YouTube Shorts / TikTok
• Canva / Adobe Creative Suite
• ChatGPT / Jasper for content ideation

Benefits & Culture Highlights

• 100% remote-first with flexible core hours—location-independent within India.
• Quarterly learning stipend + access to premium social media toolkits and courses.
• Direct impact on brand growth—your campaigns move the needle on inbound leads and enterprise credibility.

Skills: linkedin,twitter,social media,campaigns