Partner Marketing Manager

Partner Marketing Manager

The Sage Groups’ Client, a major technology company best known for running the world's most popular web search engine, is seeking a dynamic and results-driven B2B Partner Marketer with 6-10 years of experience to join our team in support of a key AI client account. The ideal candidate will have a proven track record in B2B partner marketing or co-marketing, demand generation, GTM strategy, event management, and customer engagement. Experience working with tech companies is a must have. This role requires a strategic thinker who can collaborate cross-functionally with C-suite executives and department heads to optimize co-marketing performance and enhance partner experience. Please note that this is a client-facing role.

Key Responsibilities:

• Develop and execute comprehensive co-marketing strategies for a portfolio of partners to drive demand generation and achieve pipeline goals.
• Create and manage partner marketing collateral, including co-marketing assets, sales decks, datasheets, videos, and landing pages.
• Lead multi-channel partner marketing programs including demand generation, co-marketing, and partner nurturing initiatives.
• Collaborate with sales leadership and growth marketing teams to align goals and ensure seamless execution of partner marketing campaigns.
• Design and implement scalable enablement programs, including training playbooks and Event in a Box kits.
• Manage marketing development funds (MDF), Operating Expenses (OpEx), credits, and other budget sources to optimize partner engagement and resource utilization.
• Track and analyze co-marketing performance metrics to continuously improve campaign effectiveness, budget prioritization, and ROI.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
• 6-10 years of experience in B2B partner marketing or co-marketing, sales channel marketing, or a related role.
• Proven track record of exceeding pipeline goals and driving revenue growth through strategic partner marketing initiatives.
• Strong understanding of account-based marketing (ABM) and marketing automation strategies.
• Strong expertise in CRM (Salesforce, Microsoft Dynamics, HubSpot) and PRM (Allbound, Impartner, Salesforce) platforms.
• Proficiency in CMS (WordPress, Drupal, HubSpot) and design tools (Figma, Illustrator, Photoshop, InDesign, Premiere, Canva).
• Experience with data visualization tools (Miro, Power BI, Looker, Qlik, Tableau) and project management tools (Confluence, Jira, Trello, Asana, Airtable, SharePoint).
• Excellent communication, presentation, and interpersonal skills.
• Ability to work independently and as part of a team in a fast-paced, dynamic environment.

Preferred Skills:

• Experience with audience and analytics tools (ZoomInfo, Crossbeam, 6Sense, Bombora).
• Ability to create high-impact marketing assets and manage large-scale marketing budgets.

Duration: 1 year with great chance of extension

Pay: $70.00/hour

Remote anywhere in the US