Partner Marketing Manager
The Sage Group’s client, a well-respected collaboration software company, is seeking a Partner Marketing Manager to help build a new program from the ground up.
In this new-new role,
- You will be responsible for all marketing aspects of partner activation via "To partner," "With partner," and "Through partner" marketing tactics for up to 15 regional Large System Integrators (LSI) & select Solution Partners
- You will collaborate with the partner manager and partners to develop joint marketing plans as part of the Business Plans.
- You will collaborate with partners to plan and execute marketing strategies aligned with the company's goals.
- Achieving OKR lead generation targets
- Cloud Annual Contract Value from licenses
- Sourced opportunities with customers
- Work with Partner Manager, Partners, Product Marketing, and external agencies to align on messaging and create content to support GTM.
- Execute targeted marketing initiatives, build market awareness, and demand creation.
- Analyze partner marketing pipeline activities to evaluate effectiveness and return on investment.
- Support the work of internal and external agencies.
- Measure, analyze, and report campaign performance and deliver campaign performance briefs to marketing and sales leadership.
- Manage the procedure, implementation, tracking, and measurement of marketing and co-marketing campaigns.
- Support partner event efforts.
In order to be successful in this role, the following skills and experience are required:
- Effective oral and written communication.
- Bachelor's degree in marketing or other relevant field, or equivalent experience/training required.
- 5-7 years of experience in B2B partner marketing required
- Tech industry experience required, SaaS preferred
- Experience activating and engaging Large/Global Solution Integrators or Strategic Alliance partners
- Experience helping build a similar program and driving it from Day 1
This is a long-term contract (12+ months)
Fully Remote within the United States
$ 60 hourly range, W-2