The Sage Group is seeking a B2B Marketing Campaign Program Manager to improve a global cloud partner marketplace. You will execute and quarterback growth campaigns that will drive demand and user experience in their Marketplace. Client has an online storefront where businesses can discover, buy, and deploy third-party software, data products, AI agents, and professional services built for the client’s Cloud Platform.
Top Responsibilities & Skills
- Strategic Program Execution: Drive program management of strategic marketplace marketing initiatives, such as a global agentic growth campaigns
- Content & Campaign Mastery: Own the creation and promotion of high-impact marketing content, including partner webinars, videos, demos, blogs, customer & partner testimonials, and social advocacy campaigns, to drive lift in AI perception, and source demand with and through marketplace partners.
- Launch Management: Quarterback partner integration into major in product launches
- Data-Driven Performance Marketing: Manage a marketing budget and rigorously track the performance of all lead generation activities, ensuring a strong return on investment and clear attribution to pipeline.
- Cross-Functional Collaboration: Serve as a key collaborator and leader across external partners and internal product, sales, alliances, and global & regional marketing teams to ensure tight alignment, effective communication, and successful execution of all marketing programs.
- AI and Cloud Acumen: Possess a strong understanding of the AI ecosystem, cloud platforms, and enterprise software to effectively position the client’s marketplace as the premier platform for the AI agent economy.
In order to be successful, you will bring the above skills and experience with:
- 8+ years experience in Marketing Campaign Program Management in B2B Cloud, growing a partner marketplace
- 8+ years e2e B2B Cloud digital campaign experience with email, paid media, LLM for search, website optimization and have results to share around increasing demand flow and user experience
- Competitive research a plus
- In product marketing a plus
Duration: This is a long-term contract, expected to extend year over year
Location: 100% remote within the United States, a strong preference for West Coast, Pacific hours a must
Compensation: $ 70-80 hourly, W2, Medical, Vision, Dental, 401(k) and PTO offered