Account Based Marketing Manager 1271
12+ month contract
Remote in the US (PST preferred)
Pay rate: $70-75/hr. W2
The Sage Group’s client, a leading SaaS company is seeking an Account Based Marketing Manager to accelerate our growth for our paid channels. You thrive in a dynamic environment, feel invigorated by multi-tasking, strive to meet high standards, raise the bar on teams and on projects, and use your knowledge and expertise to make a huge impact across the organization. At the core, you are data-first and use data to inform decisions. As our hands-on paid ABM marketing specialist, you will be working closely with the paid performance team and responsible for launching, managing, and scaling our ABM campaigns.
Our Paid Marketing Team is responsible for executing and measuring marketing campaigns that help promote our products, attract new audiences, and ultimately add new customers to our growing community. You'll join an outstanding team that is a critical growth engine for the company. The team works cross-functionally across with key partners in Product, Analytics, Experiment, and Engineering.
Requirements
Campaign management, measurement, optimization, and reporting in your DNA
Must: 3 - 5 years of proven experience in running ABM campaigns across multiple channels: Paid Social, Google Display Network.
Experience testing multiple ad types, audience segmentation, device, landing pages, etc.
Proficiency with all major paid media channels and have experience in leading paid media in the B2B space is a plus
Demonstrate strong analytical skills in manipulating data sets (e.g. creating pivot tables / VLOOKUP / handling budget/performance) and generate thoughtfully impactful reports and provide recommendations for expansion and efficiency
Responsible for creating and supervising the performance of our customer lifecycle marketing campaigns, constantly optimizing the efficiency and scale of our campaigns.
Knowledge of tracking (UTM creations & DCM trackers) and foundational tagging
Experience collaborating with Marketing Analytics, Product Marketers, and Creative development teams
A true passion for the industry and a drive to be the best - you’ll help us define the future of Online Marketing!