Digital Marketing Manager (1078258)

Location: Berwyn, PA, USA

Salary: $75.00 USD Hourly - $100.00 USD Hourly

Description: Our client is currently seeking a Digital Marketing Manager

Job Overview

As a core member of the Digital Data Networks (DDN) Marketing team, the Manager is responsible defining, managing, and executing an integrated marketing plan to deliver the scalable growth in new markets in support the momentum in core markets of Data Center and 5G.

This position reports to the Global Director of Marketing, DDN and a critical partner with BU sales and PM team.

The ideal candidate will be commercially savvy with a strong will to win. Success will be measured by a well-developed lead pipeline and the delivery of consistent multi-year revenue growth. The person is responsible for driving successful integrated campaigns, developing compelling content and having a keen eye for marketing excellence. This individual must be skilled in global cross-functional environment with a growth mindset.

Responsibilities

Integrated Campaign to Drive Demand in New Markets

• Design, execute and report on multichannel integrated campaigns that increase brand awareness, drive demand, enable sales, and provide customer insights with strong focus in delivering business growth areas.
• Use data and analytics to report out on effectiveness of integrated campaign and champion the review process to forecast, track and analyze against targets with focus on continuous learning and improvement.
• Oversee development and management of the lead funnel to produce desired outcomes and deliver on KPIs. Collaborate with regional sales team within BU and solution center to continuously improve leads conversion.
• Develop messaging and positioning that clearly and compellingly tells the BU/company story, our solution & value propositions.
• Guide the global team to develop and execute marketing assets that are relevant and attractive to targeted markets.
• Collaborate with ecosystem partners including channel players, module partners and design house to conduct joint marketing activities

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Contact: kzywalewski@judge.com

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