Social Media Manager

Primary Responsibilities:

• Fully manage, plan and execute digital media campaigns on social media platforms
• Manage content calendar for all platforms, i.e. create, source and schedule exceptional content
• Produce social content across video-first platforms such as TikTok and Instagram
• Serve as a social platform subject matter expert – keeping a pulse on trending topics in the community and identifying areas of opportunity to grow our engagement
• Experience with Canva and AirTable is a plus
• Community monitoring and engagement
• Coordinate with Marketing, PR, Creative and Communications teams to ensure brand consistency
• Provide monthly performance and/or campaign performance on key metrics

The Ideal Candidate Will Possess The Following Skills:

• The ideal candidate has experience with all social media, video, imagery, strategy, data analytics, and marketing campaigns
• 3-4 years of experience in social media management, with hands-on experience with Facebook Business Manager, Instagram, TikTok, Pinterest, LinkedIn and YouTube
• Experience with Canva and Sprout Social is a plus
• Experience in shooting and editing TikTok content
• Communicate with the community, influencers, and other partners to increase the impact of each channel
• Experience launching community initiatives (e.g. building an online forum, kicking off an ambassador or influencer program, launching a brand refresh)
• Team player who can tackle multiple social media accounts and campaigns at once
• Ability to learn new industries and new business types quickly and can apply this knowledge to digital marketing initiatives and achieving client goals
• Ability to identify and track relevant community and engagement metrics
• Ability to write social captions across all current social media platforms
• Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
• Ability to clearly and effectively articulate thoughts and points
• Excellent analytical, organizational, project management and time management skills

The Perks of Working at EGC

Unlimited PTO and Summer Fridays (Half Days)

Hybrid Work Schedule

Medical, Dental, Vision benefits

401K + Employer Matching

Life Insurance, Aflac And Additional Auxiliary Benefits

Company Luncheons, Outings and Events

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