Senior Marketing Manager - Freight/Cargo/Logistics

The Change Partners are working with a Global Freight Business who are looking for a marketing specialist to join their team - this is a remote role with irregular travel to offices.

The goal is to support multi-channel growth of Marketing activity across predominately online platforms such as Social media and Website, content creation and at times supporting with events and exhibitions. This is an individual contributor role and we are looking for an all round marketing professional who can execute.

Key responsibilities:

• Own Global Freight/Cargo Marketing strategy and implementation.
• Interact, engage and market to B2B customers.
• Deliver social media growth predominantly across Linkedin with a potential to expand in to wider channels such as Instagram.
• Improve website customer experience and general interaction and engagement including PPC and SEO.
• Content calendar strategy and execution.
• Develop and create content for all channels.
• Communications planning and execution.
• Support with branding/rebranding projects.
• Innovate and re-invent the wheel with new marketing activities and strategies to attract engagement with B2B customers.
• Support with events, exhibitions and wider offline events.

Your background:

• At least 5 years within multi-channel marketing.
• Strong experience across strategy and execution within B2B across Linkedin, Website and Content creation.
• Previous experience across B2B Marketing, ideally within Freight, Logistics, Customs, Cargo or related businesses.
• Ability to use Content creation tools e.g. Adobe Suite.

Please apply for further information.