Digital Marketing Manager

Digital Marketing Manager

The Advisor Authority · Marketing Team

Full-Time Contract · Remote (US-Based)

About Us

At The Advisor Authority, we help financial advisors turn their practice into a bona fide business. Through training in sales, team building, systems, and practice management, we give advisors the skills to increase production, remove bottlenecks, and build something that runs on more than just their own effort. Our students are motivated professionals who have already built a career and are ready to level up, and our programs give them a clear, proven path to do it.

We are growing, taking on new initiatives, and expanding the team that makes it all happen. Learn more at TheAdvisorAuthority.com.

The Role

As our Digital Marketing Manager, you turn ideas, webinars, trainings, and strategic direction into high-converting marketing assets and campaigns, fast. You will work directly with leadership to help scale a growing advisor coaching business across content, funnels, website, and search visibility.

This is a hands-on execution role, not a traditional corporate marketing seat. You are the person who takes a raw webinar or podcast and turns it into a complete campaign, and you use AI to do it at a speed a traditional marketer cannot match.

Who We Are Looking For

You are a proven marketing operator with real reps behind you. You have built campaigns, launched funnels, and shipped content that converted, and you can point to the results. You are AI-fluent, fast-moving, and genuinely resourceful, comfortable owning a project from idea to launch without waiting to be told the next step.

You write well, you pick up new tools quickly, and you care about the quality of what goes out the door. You thrive in a lean, fast environment where initiative is rewarded and you get to wear several hats.

This is a remote position, but you need to be based in the US to qualify.

Responsibilities

AI-Powered Content and Asset Creation

Use AI tools to rapidly produce webinar decks, lead magnets, advisor guides, email nurture sequences, landing page and sales copy, social content, and ad copy. Turn a single webinar, podcast, or training into a full library of repurposed assets across social, email, blog, and long-form.

Webinar and Funnel Execution

Build and optimize the path from traffic to lead magnet to webinar to email sequence to appointment to client. This includes registration pages, follow-up campaigns, evergreen webinar setup, and CRM campaign coordination. It’s important that you bring your experience with successful, fully-automated sales funnel creation and management.

Website, SEO, and GEO Optimization

Manage and maintain the company website: update pages, edit copy, publish content, improve layouts and user experience, and launch landing pages. Grow visibility through SEO best practices, keyword research, AI search (GEO) optimization, metadata, and stronger content structure.

Competitive and Market Research

Research competitors, webinar funnels, advisor marketing trends, positioning, and offers, then summarize clear, actionable insights for leadership.

Marketing Automation and AI Workflow

Build and maintain the automations that connect content, funnels, and CRM, and continually improve speed, efficiency, and output quality using tools like ChatGPT, Claude, Canva, Gamma, Zapier, and GoHighLevel.

Required Experience and Skills

•   3+ years in marketing, growth, or content, with campaigns and results you can speak to

•   Demonstrated AI fluency (ChatGPT, Claude, or similar) built into your daily workflow

•   Strong writing and direct-response copywriting skills

•   Hands-on experience building successful, fully-automated funnels and webinar campaigns

•   Experience managing a website on a platform such as WordPress, Webflow, Kajabi, ClickFunnels, or GoHighLevel

•   Self-direction, strong organization, and the discipline to move quickly and ship

Preferred Experience

•   Background in financial services, advisor coaching, or a related professional-services niche

•   SEO and GEO (AI-search) optimization

•   Marketing automation (Zapier, Ontraport, webhooks, or similar)

•   Video and short-form content editing

•   Direct-response marketing at scale

Key Performance Indicators

Once you are ramped and operating independently, you will be measured against:

•   Campaign turnaround: Every major webinar or podcast becomes a complete multi-asset campaign after receiving the source asset

•   Content output: published assets per month across social, email, and long-form

•   Funnel velocity: Reduce time-to-launch for new funnels and follow-up sequences

•   Search visibility: Measurable growth in SEO and GEO rankings and organic traffic quarterly

•   Automation coverage: Core content-to-CRM workflows automated and running reliably

Compensation and Benefits

•   Competitive salary begins at $65k with semi-annual bonus

•   Fully remote with flexible work arrangements

•   Direct access to leadership and a real say in how the marketing engine runs

Why This Role

•   Work directly with leadership and watch your work go live fast

•   A role where creativity and AI leverage are the entire point, not an afterthought

•   Real ownership of the marketing engine, not a narrow slice of it

•   The chance to grow with a company that is expanding and investing in new initiatives

How To Apply

To apply, send your resume and a short note on your marketing background (especially any AI-powered campaign work, funnels, or content systems you have built) to info@erinbotsford.com. Even better, include one example of a campaign or asset you are proud of.

We review every application and will contact qualified candidates to schedule an initial conversation.

Learn more about who we are at TheAdvisorAuthority.com.

The Advisor Authority · TheAdvisorAuthority.com · info@erinbotsford.com